Cafe Fresh vs Potbelly Sandwich Shop Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Cafe Fresh vs Potbelly Sandwich Shop including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Cafe Fresh Franchise
Potbelly Sandwich Shop Franchise
Investment $133,500 - $253,000$534,950 - $874,000
Franchise Fee $25,000$40,000
Royalty Fee -6%
Advertising Fee -Up to 4%
Year Founded -1977
Year Franchised -2009
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements

 
Cafe Fresh Franchise
Potbelly Sandwich Shop Franchise
Experience -Potbelly is looking for "Potbelly People" to become franchisees. That means people that love working with a team, have solid business experience (not necessarily in restaurants), the financial qualifications, possess personal motivation and have been successful. Our franchise owner/operator model is a two person team. Whether a family partnership or a business partnership we are looking for an operating team that wants to be owners of the neighborhood sandwich shop within their community.

Financing Options

 
Cafe Fresh Franchise
Potbelly Sandwich Shop Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/Yes
Start-up Costs -/--/Yes
Equipment -/--/Yes
Inventory -/--/Yes
Receivables -/--/Yes
Payroll -/--/Yes

Training & Support

 
Cafe Fresh Franchise
Potbelly Sandwich Shop Franchise
Training -

All new franchisees participate in a 10-12 week training program. This consists of real life experience in one of our company-owned training shops. In addition, we will train your key holding employees for 6 weeks at one of our company-owned training shops. Once completed, franchisees receive regular updates to their training along with our company-owned stores, including regular on site reviews. On-The-Job Training: 355 hours Classroom Training: 80 hours

Support -Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing -Ad Templates Social media SEO Website development Email marketing Loyalty program/app
Operations --

Expansion Plans

 
Cafe Fresh Franchise
Potbelly Sandwich Shop Franchise
US Expansion -Yes
Canada Expansion --
International Expansion -Yes

Company Overviews

About Cafe Fresh

Looking for a fresh opportunity? CafĂ© Fresh is an international brand, and a global leader in the booming healthy fast-casual food industry. Today's customer has a growing appetite for nutritious, delicious food, unlike the unhealthy fare offered by other fast food franchises. We are perfectly positioned to meet this demand, providing our guests with an extraordinary health experience unlike any they've ever tasted. Whether you're looking for a refreshing mid-afternoon smoothie or a hearty meal, every item on our menu is as good for the body as it is for the taste buds. Cafe Fresh's mission is to provide our guests with a fresh and healthy alternative to typically unhealthy fast food, while providing our owners and operators with a profitable business model and a brand they can be proud to be a part of. Our cutting-edge outlets are located in strategic sites with high foot traffic, clear visibility and easy access, and exude a fun, upbeat ambience that attracts loyal customers. Cafe Fresh is rapidly expanding, with many new stores opening throughout the U.S. and around the world. Opportunities include Unit and Multi-Units Franchises, Master Franchises and Co-Branding Franchises. Our team is dedicated to providing you with the best opportunity in order for you to fulfill your desire to become a successful business owner, whether it's one store, or dozens of stores throughout a particular territory. For more information on Cafe Fresh and how you can become part of our growing team of success stories, please e-mail us at [email protected], or call us at 604-526-1178. We look forward to hearing from you.

About Potbelly Sandwich Shop

From its humble beginnings as a small antique store on Chicago's North Side, Potbelly has grown from one to more than 200 shops serving neighborhoods in 12 states. Potbelly's unique experience is defined by its combination of toasty warm sandwiches, hand-dipped shakes, tasty made-to-order salads, live local music, as well as friendly and lively people. Potbelly has built a passionate, loyal following of fans that spread the word about the fun, energetic atmosphere and great food.

#131 in Franchise 500 for 2020.