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Below is an in-depth analysis and side-by-side comparison of Potbelly Sandwich Shop vs NYC Bagel & Sandwich Shop including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $534,950 - $874,000 | $119,000 - $208,000 |
Franchise Fee | $40,000 | $29,500 |
Royalty Fee | 6% | 5% |
Advertising Fee | Up to 4% | $300 - $600 |
Year Founded | 1977 | - |
Year Franchised | 2009 | - |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | Potbelly is looking for "Potbelly People" to become franchisees. That means people that love working with a team, have solid business experience (not necessarily in restaurants), the financial qualifications, possess personal motivation and have been successful. Our franchise owner/operator model is a two person team. Whether a family partnership or a business partnership we are looking for an operating team that wants to be owners of the neighborhood sandwich shop within their community. | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/Yes | -/- |
Start-up Costs | -/Yes | -/- |
Equipment | -/Yes | -/- |
Inventory | -/Yes | -/- |
Receivables | -/Yes | -/- |
Payroll | -/Yes | -/- |
Training & Support |
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Training | All new franchisees participate in a 10-12 week training program. This consists of real life experience in one of our company-owned training shops. In addition, we will train your key holding employees for 6 weeks at one of our company-owned training shops. Once completed, franchisees receive regular updates to their training along with our company-owned stores, including regular on site reviews. On-The-Job Training: 355 hours Classroom Training: 80 hours | Full training from stocking your store, helping with employees and management to showing how to prepare every item on the menu |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | NYC Bagel & Sandwich Shop has a 24/7 support system in place and does a full training from stocking your store, helping with employees and management to showing how to prepare every item on the menu, POS support and even stays during the opening period to be on-site for additional help/support. Corporate also follows back up with each location often to ensure food product is going out correctly and to assist with further questions in your location. The NYC Bagel Franchise also has an additional training program for all franchisees after opening their location to go over and refresh on any or all food product, recipes or formulas. |
Marketing | Ad Templates Social media SEO Website development Email marketing Loyalty program/app | NYC Bagel & Sandwich Shop Corporate helps create all social media to help market and cater to certain areas as well as other online campaigns to help better each individual location. |
Operations | - | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | - | - |
International Expansion | Yes | - |