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Below is an in-depth analysis and side-by-side comparison of The Juicy Crab vs The Captain's Boil including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $613,500 - $1,106,500 | $255,746 - $995,550 |
Franchise Fee | $50,000 | $30,000 |
Royalty Fee | 3% going to 4% | 6% |
Advertising Fee | 1%local+1%Nat'l | 2% |
Year Founded | 2015 | 2015 |
Year Franchised | 2017 | 2016 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | GM gets 16 hours Classroom training and 46 days on the job training in our corporate training location. Other following mangers : ASST MGR. FOH MGR. BOF MGR gets 16 hours classroom training and 24 days of on the job training in our corporate training location. A team of trainers for a week in support of the Grand Opening. | On-The-Job Training: 2 weeks Classroom Training: Ongoing |
Support | - | Meetings/Conventions Grand Opening Field Operations Site Selection Proprietary Software |
Marketing | - | Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing |
Operations | OBLIGATION TO PARTICIPATE IN THE ACTUAL OPERATION OF THE FRANCHISE BUSINESS You must designate one person who owns at least 10% of your equity interests as your “Operating Partner.” The Operating Partner must serve as the general manager of the restaurant, operate it on a day-to-day basis and have the authority to bind you to obligations relating to the Franchise Agreement. The restaurant must be under the direct, on-premises supervision of a fully-trained manager or a fully-trained assistant manager selected by you and approved by us. We do not require that the Operating Partner or other persons who directly or indirectly own an ownership interest in your entity (an “Owner”) provide direct on-premises supervision. | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | - | - |
International Expansion | - | - |
The Juicy Crab story starts long before the opening of the Duluth, Georgia, first corporate restaurant in 2015. The Chen family's inspiration ultimately came from New Orleans and the world travels of Grandfather Chen. Grandfather Chen was a sailor who traveled the world learning many different styles and ways of cooking seafood. One of the main influences that every family member loved, was the New Orleans style of cooking seafood, and we want to share it with you.
We think you will agree that "Juicy Never
Tasted So Good”™. The style and special blend of seasonings will have
you coming back for more! We welcome you to sit at our family table and
will always treat you like a part of our family.
While the success of The Captain’s Boil is exceptional, it is also unsurprising. People love the idea of "feast like a pirate! dine like a captain”. The Captain’s Boil focuses on the overall dining experience and great food. The playfulness of our brand coupled with our casual dining culture makes for an exciting dining (and marketing) experience. It is no wonder we’ve been trending on social media.