Mexican Wave Continues To Sweep Through Victoria: New Franchise Opens In Melbourne

Mad Mex Fresh Mexican Grill opened another Melbourne franchise earlier this week - this time in the QV urban precinct - as demand for the fresh Mexican grill specialist soars.

Mad Mex first opened its doors in Melbourne in 2009 on Chapel Street, Windsor, before local franchisee and Melbourne resident Brad McMaster opened the second restaurant in Melbourne Central in May 2011. In the past three months, a further two franchises in Southern Cross Lane and Southern Cross Station have opened due to popular demand for fresh, healthy and delicious Mexican food.

The new QV store will be the fifth Mad Mex restaurant franchise to open in Victoria, and the third in the portfolio of franchisee Brad McMaster, who is passionate about delivering an authentic Mexican experience.

"Melbournians have a great appreciation for good cuisine so the fresh, Baja-style food that we serve here at Mad Mex has been extremely well received - hence the opening of four new stores in the past 15 months," said McMaster.

Be part of the the Mad Mex wave From its humble beginnings, Mad Mex has been committed to bringing an authentic Mexican experience to its customers, stemming from a passion to prepare and serve the best quality gourmet Mexican food. Mad Mex believes in only using the freshest produce, flavoursome salsas and authentic slow roasted and grilled meats.

With 23 Mexican grill franchises nationwide and another 11 to open over the next six months, the Mad Mex revolution shows no sign of slowing. If you're looking to kick start your "fast casual" restaurant franchising career, then look no further.

Be part of the fastest growing food category in Australia, an internationally proven franchise business model, robust systems and profits and a magnetic brand that customers love.

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