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Below is an in-depth analysis and side-by-side comparison of La Salsa Fresh Mexican Grill vs Indigo Joe's including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $189,550 - $992,590 | $1,200,000 - $1,300,000 |
Franchise Fee | $25,000 - $50,000 | $30,000 |
Royalty Fee | 5% | 5% |
Advertising Fee | 3% | 1.5% |
Year Founded | 1979 | 1994 |
Year Franchised | 1989 | 2002 |
Term Of Agreement | 10 years | 10 years +10 |
Term Of Agreement | 10 years | 10 years +10 |
Renewal Fee | - | $10K |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/No |
Start-up Costs | No/No | No/Yes |
Equipment | No/No | No/Yes |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | 6-8 weeks management training & at grand opening | Prior to the opening of the store, it is essential to successfully complete Indigo Joe's intensive 6-week franchise training program. This program will educate the franchise owner in all aspects of restaurant operations as well as provide him or her with all the necessary tools. Topics that will be covered include customer service, preparation of Indigo Joe's menu items, quality and food portion control, beverage and inventory management, cost control, employee hiring and scheduling, store safety guidelines, management tools and systems, turnover reduction and budgeting and forecasting. Store Opening training is provided for 7 days prior to the opening date and until 7 days after. This training is a more "hands on" approach to managing and successfully running an Indigo Joe's restaurant. |
Support | Meetings, Field operations/evaluations, Purchasing cooperatives | Indigo Joe's provides on-going operational support through their field service representatives |
Marketing | Co-op advertising, Ad slicks | Co-op advertising, Ad slicks, Regional advertising |
Operations |
Franchisees required to buy multiple units/master licenses; 80% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) |
International franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 15 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | No |
International Expansion | Yes | Yes |
Indigo Joe's Sports Pub & Restaurant is no average sports bar and grill but most importantly, a family oriented restaurant. It is committed to being the very best place for fans to view their favorite sports teams. Team banners are grouped by conference and region and many customers enjoy the 'coaches wall', which includes customized, autographed pictures of some of the most famous sports figures to date. The franchise allows for multiple revenue opportunities which includes in-store, take out and catering sales. The multiple-unit organization is backed by a franchise training and ongoing support program. The franchise owner will benefit from our Corporate Support Team which will provide the introductory training program, on going support in operations and marketing and advertising. Indigo Joe's understands the importance of Marketing and Advertising in becoming successful and in creating brand recognition. Attention to details keeps the customer happy and encourages him to tell others about his experience. This franchise program allows for multiple revenue opportunities including in-store, take-out and catering sales. The multiple unit organization is backed by franchise training and an ongoing support program.