Matco Tools vs Cornwell Tools Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Matco Tools vs Cornwell Tools including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Matco Tools Franchise
Cornwell Tools Franchise
Investment $78,082 - $274,327 $59,525 - $272,825
Franchise Fee $7,000 N/A
Royalty Fee 0 -
Advertising Fee - -
Year Founded 1979 1919
Year Franchised 1993 1997
Term Of Agreement 10 years -
Term Of Agreement 10 years -
Renewal Fee - -


Business Experience Requirements

 
Matco Tools Franchise
Cornwell Tools Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
  • -

    Financing Options

     
    Matco Tools Franchise
    Cornwell Tools Franchise
      In-House/3rd Party In-House/3rd Party
    Franchise Fees Yes/No -/-
    Start-up Costs Yes/Yes Yes/-
    Equipment No/Yes -/Yes
    Inventory Yes/Yes Yes/-
    Receivables Yes/Yes Yes/-
    Payroll No/No -/-

    Training & Support

     
    Matco Tools Franchise
    Cornwell Tools Franchise
    Training - On-The-Job Training: 80 hours Classroom Training: 40 hours
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
    Marketing National media, Regional advertising A number of sales and marketing advantages go along with being part of the Cornwell Team. These have been proven to assist the Cornwell Tool Dealer in the quest for success. As a Franchised Tool Dealer you benefit from: * Free catalogs! * Monthly promotional flyers to hand out to customers with special discounts and featured items * National brand advertising in major automotive aftermarket magazines and racing programs * Special programs for aggressive discounts, proprietary tools, or specific customer promotions * A full support staff of Customer Service Representatives * A National Cornwell Rally with vendors, training, fun and recognition with Top Performers awarded on both Regional and National levels Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Email marketing Loyalty program/app
    Operations Franchise can be run from home.

    1%% of all franchisees own more than one unit

    Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

    -

    Expansion Plans

     
    Matco Tools Franchise
    Cornwell Tools Franchise
    US Expansion Yes Yes
    Canada Expansion Yes -
    International Expansion No -

    Start-Up Costs and Fees Mobile

    Investment
    Matco Tools Franchise
    $78,082 - $274,327
    Cornwell Tools Franchise
    $59,525 - $272,825
    Franchise Fee
    Matco Tools Franchise
    $7,000
    Cornwell Tools Franchise
    N/A
    Royalty Fee
    Matco Tools Franchise
    0
    Cornwell Tools Franchise
    -
    Advertising Fee
    Matco Tools Franchise
    -
    Cornwell Tools Franchise
    -
    Year Founded
    Matco Tools Franchise
    1979
    Cornwell Tools Franchise
    1919
    Year Franchised
    Matco Tools Franchise
    1993
    Cornwell Tools Franchise
    1997
    Term Of Agreement
    Matco Tools Franchise
    10 years
    Cornwell Tools Franchise
    -
    Renewal Fee
    Matco Tools Franchise
    -
    Cornwell Tools Franchise
    -


    Business Experience Requirements

    Experience
    Matco Tools Franchise

  • Industry experience
  • General business experience
  • Marketing skills
  • Cornwell Tools Franchise
    -

    Financing Options

      In-House/3rd Party
    Franchise Fees
    Matco Tools Franchise
    Yes/No
    Cornwell Tools Franchise
    -/-
    Start-up Costs
    Matco Tools Franchise
    Yes/Yes
    Cornwell Tools Franchise
    Yes/-
    Equipment
    Matco Tools Franchise
    No/Yes
    Cornwell Tools Franchise
    -/Yes
    Inventory
    Matco Tools Franchise
    Yes/Yes
    Cornwell Tools Franchise
    Yes/-
    Receivables
    Matco Tools Franchise
    Yes/Yes
    Cornwell Tools Franchise
    Yes/-
    Payroll
    Matco Tools Franchise
    No/No
    Cornwell Tools Franchise
    -/-

    Training & Support

    Training
    Matco Tools Franchise
    -
    Cornwell Tools Franchise
    On-The-Job Training: 80 hours Classroom Training: 40 hours
    Support
    Matco Tools Franchise
    Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations
    Cornwell Tools Franchise
    Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
    Marketing
    Matco Tools Franchise
    National media, Regional advertising
    Cornwell Tools Franchise
    A number of sales and marketing advantages go along with being part of the Cornwell Team. These have been proven to assist the Cornwell Tool Dealer in the quest for success. As a Franchised Tool Dealer you benefit from: * Free catalogs! * Monthly promotional flyers to hand out to customers with special discounts and featured items * National brand advertising in major automotive aftermarket magazines and racing programs * Special programs for aggressive discounts, proprietary tools, or specific customer promotions * A full support staff of Customer Service Representatives * A National Cornwell Rally with vendors, training, fun and recognition with Top Performers awarded on both Regional and National levels Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Email marketing Loyalty program/app
    Operations
    Matco Tools Franchise
    Franchise can be run from home.

    1%% of all franchisees own more than one unit

    Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

    Cornwell Tools Franchise
    -

    Expansion Plans

    US Expansion
    Matco Tools Franchise
    Yes
    Cornwell Tools Franchise
    Yes
    Canada Expansion
    Matco Tools Franchise
    Yes
    Cornwell Tools Franchise
    -
    International Expansion
    Matco Tools Franchise
    No
    Cornwell Tools Franchise
    -

    Company Overviews

    About Matco Tools

    Matco Tools is a manufacturer and distributor of quality professional automotive equipment, tools and toolboxes. Our product line now numbers more than 19,000 items. We also guarantee and service the equipment we sell. Matco Tools is a subsidiary of Danaher Corporation, a Fortune 500 company and key player in several industries, including tools, environmental and industrial process and control markets. Matco began operation in 1946 and, since 1979, we have sold our products directly to professional mechanics, enthusiasts, and those who value quality tools through a network of independent franchised mobile distributors. Our franchisees are easily recognized in their white trucks bearing the familiar Matco logo. Today, Matco distributors operate in all 50 states, Canada and Puerto Rico.

    The total investment necessary to begin operation of a Matco Distributorship ranges from $78,082 to $274,327. This includes the following payments to Matco or its affiliates: the initial franchise fee of $7,000; approximately $50,000 to $88,000 for the minimum inventory; $899 for the initial software license fee and $195 license fees for the credit card and signature pad processing software; $450 for the software support and maintenance fee; $195 for the webpage set-up fee; $99 for a document processing fee; and approximately $22,000 for the Time Payment Reserve Account (if you do not participate in a Matco financing program).
    Veteran Incentives  10% off initial inventory
    ""   "Entrepreneur
    #32 in Franchise 500 for 2020.
    #50 in Franchise 500 for 2021.




    About Cornwell Tools

     Get behind the wheel of your own business!

    YOU'RE OUR #1 PRIORITY

    Cornwell primarily markets tools and equipment through authorized dealer franchises.  Our dealers are the most important part of our business.

    franchise advantages:
    *Financing is available to those that qualify, putting you closer to your dreams.
    *No automotive experience is required...we offer an extensive training program to start and support you along the way.
    *No franchise or royalty fees.
    *We offer geographic territories with room for growth.
    *Support from a family/employee owned company that is committed to the success of its dealers, because our dealers are our only customers.

    The total investment necessary to begin operation of a Cornwell franchised dealership ranges from $59,525 to $272,825 for convertees and $114,525 to $272,825 for new dealers. This includes $40,000 for initial inventory that must be paid to the franchisor or an affiliate by a new dealership, or at least $25,000 by a convertee.
    Veteran Incentives  Interest-free financing
    "Entrepreneur
    #81 in Franchise 500 for 2020.
    #110 in Franchise 500 for 2021.