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Below is an in-depth analysis and side-by-side comparison of Dr. Vinyl vs CARSTAR including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $41,320 - $71,500 | $298,200 - $804,300 |
Franchise Fee | $24,500 | $20,000 - $30,000 |
Royalty Fee | 7% | 1.5% |
Advertising Fee | - | 1% |
Year Founded | 1972 | 1989 |
Year Franchised | 1981 | 1989 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | Yes/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | On-The-Job Training: 12 hours Classroom Training: 20 hours Additional Training: Regional training, 1-2 days; Ongoing training at franchisee's location as needed |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | Co-op advertising, Ad slicks, National media | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing |
Operations |
Franchise can be run from home. International franchisees required to buy multiple units/master licenses; 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 1 Absentee ownership of franchise is NOT allowed. (99% of current franchisees are owner/operators) | Absentee Ownership Allowed Number of Employees Required to Run: 8 - 9 |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | Yes |
International Expansion | Yes | - |
Former aerospace employee W. David Isley founded Dr. Vinyl in 1972 in Kansas City, Missouri. He and his wife, Marcia, worked with local restaurants, repairing torn, burnt, chipped and peeling vinyl booths and chairs, but soon discovered there were many similar repairs to be done at car dealerships. The couple did repairs for clients in the Kansas City area until 1981, when they began franchising.
Dr. Vinyl franchisees offers bumper repair, automotive paint touch-up, paintless dent removal, and vinyl siding repair in addition to the leather and vinyl repairs the Isleys introduced over 40 years ago.
In January of 2001, Dr. Vinyl was sold to Richard Reinders, formerly the company's European Master Franchisee. It now allows franchisees to purchase shares in the parent company.
CARSTAR is a champion of the independent collision repair operators, consequently, CARSTAR is the largest automotive collision repair franchise in North America. The well publicized industry dynamitics: declining repair opportunities, acceleration in shops being de-selected from Insurance referral programs, excess repair capacity, increased competition from Multi-Shop Operators and Consolidators, and scarcity of skilled labor, has changed how the Independent Collision Repair Operator needs to conduct business. The CARSTAR Franchise program offers many solutions to these and other issues in which you and your business may be facing. We believe we are the champion for quality Independent shops, providing effective training solutions, staying involved in National and Local Industry Associations and developing sale and marketing programs to help our Franchisees compete in this turbulent market.