Burger King vs Shamrock Burgers Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Burger King vs Shamrock Burgers including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Burger King Franchise
Shamrock Burgers Franchise
Investment $333,100 - $3,398,600$200,000 - $240,000
Franchise Fee $50,000$20,000
Royalty Fee 4.5%5%
Advertising Fee 4%1% Nat'l
Year Founded 19541970
Year Franchised 19612011
Term Of Agreement 20 years-
Term Of Agreement 20 years-
Renewal Fee $50K-


Business Experience Requirements
 
Burger King Franchise
Shamrock Burgers Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
    		• -

    Financing Options
     
    Burger King Franchise
    Shamrock Burgers Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/-
    Start-up Costs No/No-/-
    Equipment No/No-/-
    Inventory No/No-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support
     
    Burger King Franchise
    Shamrock Burgers Franchise
    Training Before the opening of the Restaurant, franchisees must successfully complete the franchisor's training program. The training program is held in Miami, Florida or other locations specified by the franchisor. In-Restaurant Training will be held in various Restaurant locations that have been authorized as Training Restaurants. The franchisor may require additional training programs for individual Owner/Operators or Managing Directors to implement current operations, standards, and procedures and to facilitate the growth and changes of the franchisee. The franchisor also makes available and sometimes requires periodic workshops and seminars for managers, which include management courses and updating of operational skills. The franchisor will provide Pre-opening and Restaurant opening assistance as it deems appropriate. The franchisor also provides continuing operations training programs, which franchisees (as an Operating Partner, Managing Director, Director of Operations, or Managing Owner, as applicable) may be required to attend. For certain training courses, franchisees must pay a course or materials fee to the franchisor or third parties. The franchisor may make changes and revisions to the training program, locations or materials at any time.As a Shamrock Burgers franchisee, you will undergo 3 weeks of intensive in store training covering all aspects of the Shamrock Burgers franchise business from food preparation, customer service, cash management, advertising, promotions and store opening and closing procedures. Continuous operational support follows the extensive training program, from the store opening and through the life of the franchise business.
    Support Meetings, Toll-free phone line, Grand opening, Security/safety procedures, Field operations/evaluations-
    Marketing Co-op advertising, National media, Regional advertisingShamrock taps into the pulse of the latest trends in the industry. The worldwide fast food market is monitored continuously and new ideas are researched for their sustainability. The franchisee can be assured that the offerings they are providing their customers has been thoroughly screened and researched well before they are presented.
    Operations --

    Expansion Plans
     
    Burger King Franchise
    Shamrock Burgers Franchise
    US Expansion --
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About Burger King

    In 1954, James McLamore and David Edgerton opened the first Burger King restaurant in Miami; selling 18 cent broiled hamburgers and milkshakes. Three years later, the company's signature Whopper was introduced, selling for 37 cents a piece. Today Burger King restaurants serve chicken nuggets, salads, a breakfast menu and kids meals. In 1998, the company opened its 10,000th location in Sydney, Australia.

    The franchise granted can be operated at one of three locations and facility types:
    1. Institutional Locations: “Institutional locations” include government buildings and facilities, medical facilities, airports, train and bus stations, sports facilities, factories, corporate campuses, turnpikes, limited access toll roads, theme parks, zoos and educational facilities.
    2. Traditional Burger King Restaurant Facility: A self-contained, full size Burger King Restaurant which is located and operated on a site as a freestanding building or within another building structure such as a shopping mall. A Traditional Burger King Restaurant does not share any common areas with any other businesses and serves the standard approved menu for Burger King Restaurants.
    3. Non-Traditional Burger King Facility: A Burger King Restaurant may be located at a site which includes other businesses, such as retail, food service, gas stations, convenience stores, other franchised businesses or restaurants or other similar facilities.
    "Top    ""

    #37 in Canada's top franchises.



    About Shamrock Burgers

    Are you searching for a burger franchise with an edge, a concept that stands out from the crowd, an environment and menu that will Rock the customers world? Look no further than Shamrock burgers, a edgy rock n' roll burger destination. Modern style, eclectic finishes and a bold colour palette convey a youthful, energetic vibe that'll make you think twice about taking your order out. The rock n' roll mural and mirrored wall artwork with attitude makes it a cool and trendy place to hang out. And since they've been serving up homemade burgers since 1970, they've got generations of loyal fans. From homemade burgers and onion rings, chicken souvlaki and super thick milkshakes, they use only the freshest ingredients to support their philosophy of "great food served fast". Try the burger, it'll rock your world and owning a franchise will amplify your income!Shamrock provides an opportunity for franchisees to take full advantage of over 40 years of success in the fast food industry and turn it into a business of their own. You are in business for yourself but not by yourself. The franchise is a turnkey opportunity. From the initial meeting through to financing, store construction, merchandising to training, everything hasbeen tested for success. * Highly visible locations * Growing brand name recognition * Great homemade burgers and onion Rings * The highest quality ingredients *Recession proof business, demand keeps growing *Fast Food is one of the largest and fastest growing industries in the world * Edgy, fun and friendly rock & roll environment * Very high customer repeat and retention rate * Stores receive powerful national and regional advertising * Purchasing, inventory and operational systems tested and successful * Excellent initial and ongoing support and training * Head office research of products ongoing * Best practices in terms of service and customer advice