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Below is an in-depth analysis and side-by-side comparison of Valpak vs PinPoint Local including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $32,500 - And Up | $3,850 - $15,850 |
Franchise Fee | $15,000 - $17,500 | $0 - $7,500 |
Royalty Fee | 0 | - |
Advertising Fee | - | - |
Year Founded | 1968 | 1997 |
Year Franchised | 1988 | 2007 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 44 hours Classroom Training: 67 hours | - |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform | PinPoint Local offers full training and support as well as monthly newsletters, webinars and an Internet helpline. |
Marketing | Co-op Advertising Ad Templates Social media SEO Website development Email marketing Loyalty program/app | - |
Operations |
Franchise can be run from home. 5% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 Absentee ownership of franchise is allowed. (98% of current franchisees are owner/operators)
| PinPoint Local is a local online advertising agency that specializes in custom marketing solutions for local businesses. |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | Yes | - |
Valpak is the full-service marketing agency 35,000 businesses trust with their advertising. For more than 50 years, Valpak has supported local businesses with innovative marketing services and introduced millions of consumers to exciting local offers and opportunities. Our Blue Envelope of savings mails to more than 38 million demographically targeted households nationwide and our digital platforms host approximately 8.5 million daily unique visitors, 61% from mobile.
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