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Below is an in-depth analysis and side-by-side comparison of Home Instead vs Hallmark Homecare including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $108,900 - $124,910 | $13,900 - $26,900 |
Franchise Fee | $55,000 | $9,900 |
Royalty Fee | 5% | - |
Advertising Fee | 2% | - |
Year Founded | 1994 | 2012 |
Year Franchised | 1995 | 2013 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | We know that our proven business model works, so finding the right type of owner is very important to us. They come from all walks of life and backgrounds, but we only award franchises to those who are willing to be involved in the business full-time. Also, while we can teach you to run a unique senior care business, our owners also must have a passion to make a difference in the lives of the elderly. Want to see if you have what it takes to be a Home Instead Senior Care franchise owner? Fill out our form here http://www.thefranchisemall.com/request/ | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | Every new owner must complete a week-long training class held at our global headquarters in Omaha, Nebraska. But training never really ends. Our Training Department assigns a business coach to each new franchise owner during the critical first months to assure a smooth and successful start-up. Beyond all this, training continues throughout your tenure as a Home Instead Senior Care franchise owner. A Business Performance team assigned to you will assist and support you throughout your development. Then, our annual convention, state meetings and mentoring program provide perfect opportunities for you to learn more about how to run your business including the introduction of new marketing programs and approaches to running your business. Taken together, these may be the most compelling reasons to own a Home Instead Senior Care franchise. On-The-Job Training: Mentoring program Classroom Training: 40 hours Additional Training: Online training, 5 weeks; webinars, on-site visits | - |
Support | Over 100 Home Office staff draw on the collective Home Instead Senior Care network's 14 years of senior care experience to help you run your business efficiently. But, that's not all, our technical support team stands ready to coach you through any software and technology questions you may have. Support is available to you 24 hours a day, 7 days a week. Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing | - |
Operations |
International franchisees required to buy multiple units/master licenses; 20% of all franchisees own more than one unit Number of employees needed to run franchised unit: 9 - 12 Absentee ownership of franchise is NOT allowed.
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Expansion Plans |
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US Expansion | - | No |
Canada Expansion | No | - |
International Expansion | Yes | - |
Home Instead Senior Care was founded in 1994 by Paul and Lori Hogan.
Based in Omaha, Nebraska, it provides part-time, full-time and live-in nonmedical service for the elderly who can manage their physical needs but require assistance, supervision, light housework and companionship to remain in their homes.
Hallmark Homecare is a breakthrough concept. You don't need significant start-up investment, and you don't even need to quit your day job - you just need an interest in making a powerful impact on the lives of seniors and their families. If this is you, then our innovative model can help you improve your income, enhance your lifestyle, and build wealth and abundance by taking advantage of this unprecedented growth period in the in-home care field.
Hallmark Homecare franchisees search for and recruit professional caregivers, placing them on a direct-hire basis designed to saved clients money. The company was founded by Steve Everhart, who is also the founder and CEO of an in-home care franchise, The Senior's Choice.
Have you ever considered a business: In a rapidly expanding, multi-billion dollar industry? With an affordable start-up investment? That allows you to do meaningful, much-needed work? Where a proven turn-key system is provided? With a short ramp-up period? With low operating overhead and high profit margins? Where you can increase your income in a short time frame, and build your nest egg and security? That's recession-resistant with virtually endless selling opportunities? That requires no previous industry experience? That allows you to enjoy the independence of a home-based business work environment, flexible business hours, and the opportunity to help others and make a powerful impact on their lives?
See more at http://www.hhcopportunity.com