Blink Fitness vs OrangeTheory Fitness Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Blink Fitness vs OrangeTheory Fitness including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Blink Fitness Franchise
OrangeTheory Fitness Franchise
Investment $637,000 - $2,150,000$608,172 - $1,800,322
Franchise Fee $10,000 - $40,000$59,500
Royalty Fee 5%8%
Advertising Fee 5%2%
Year Founded 20102010
Year Franchised 20152010
Term Of Agreement -10 years
Term Of Agreement -10 years
Renewal Fee --


Business Experience Requirements
 
Blink Fitness Franchise
OrangeTheory Fitness Franchise
Experience 5+ years of relevant business experience or operator with that level of experience $150K liquidity, $500K net worth, business experience, team builder, outgoing demeanor

Financing Options
 
Blink Fitness Franchise
OrangeTheory Fitness Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/Yes-/Yes
Start-up Costs No/Yes-/Yes
Equipment No/Yes-/Yes
Inventory No/Yes-/Yes
Receivables No/Yes-/Yes
Payroll No/Yes-/Yes

Training & Support
 
Blink Fitness Franchise
OrangeTheory Fitness Franchise
Training We offer an industry-leading 150 hours of training to prepare you to run your Blink business successfully. This training includes: Orientation that includes a thorough overview of the business Deep-dive classroom and virtual training on each area of the Blink business Hands-on operational training at one of our gyms A support person who will spend up to a week at your location during your club opening. On-The-Job Training: 3.3 hours Classroom Training: 58.25 hours Additional Training: E-learning
Support When you join the Blink Fitness family as a franchise owner, you gain instant access to one of the most well-rounded executive teams in the business. In addition to having deep roots in the fitness industry, our leadership team brings a mix of experience from world-class companies that includes Equinox, Dunkin Donuts, Pepsi, Procter & Gamble, Whole Foods Market, Starbucks, and Ann Taylor.Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform
Marketing -

Co-op advertising, Ad slicks, Regional advertising
Operations Number of employees required > about 20 Owner/operator required Absentee ownership allowed Manual provided Number of Employees Required to Run: 8 - 11

Expansion Plans
 
Blink Fitness Franchise
OrangeTheory Fitness Franchise
US Expansion YesYes
Canada Expansion NoYes
International Expansion NoYes

Company Overviews

About Blink Fitness

Blink Fitness is perfectly positioned at the premium end of the value segment. Blink brings a unique positioning to the segment by addressing common consumer barriers to joining a gym. Most people believe that gyms aren't for people like them; they're for people with hard bodies like the ones shown in most gym advertising. Blink has removed the barriers of working out at a gym by celebrating the positive emotions people get from exercise.
 *We're MOOD LIFTERS TM who greet you with enthusiasm and treat you with respect
 *Our gym design is colorful, bright, and open
 *We have an everyone cleans philosophy so our gyms are always spotless
 *We specifically select energizing music that will keep you motivated
 *We offer training programs that boost confidence, not your wallet.

 *We Put Mood Above Muscle
 *We’re the first gym to showcase body diversity and engage people who have been disenfranchised by stereotypical fitness ads.

We have proven ourselves as the leader in the premium value fitness sector and have perfected the model so you can run with it.
Our recurring revenue model for the important first three years and beyond is backed by solid statistics.
Median gross sales in years 1 through 3 at existing company-operated locations are impressive.
 *How we know our model works - We've created a highly affordable, premium-quality member experience across all our company-owned clubs that has achieved:
 + Success across a wide range of demographics, psychographics and markets (urban and suburban) in the NY Metro area
+ More than 200,000 members who love us. (Just read the Yelp reviews!)

About OrangeTheory Fitness

Orangetheory Fitness is an exciting new fitness concept like no other that is sweeping the nation. Hailed by the New York Times as an effective new plateau-busting workout, Orangetheory Fitness leverages heart-rate-monitored interval exercise and group personal training to maximize calorie burn. In less than a year after opening the first Orangetheory Fitness studio in Ft. Lauderdale in March 2010, the franchise grew to 38 locations - and counting.
Orangetheory Fitness offers:
*Specialized group personal training sessions to mid- and high-income consumers
*Studio will drive substantial unique consumers to the retail location every month
*Best one-hour workout in the country
*Affordable group personal training
*55 classes per week at all levels
*Experienced, successful franchise company & management team

This is your opportunity to be a small business owner. When you open an Orangetheory Fitness franchise, you gain a support network of other franchisees, a branding plan for your business, and cooperative advertising.

"Top  ""
#95 in Canada's Top franchises.
#43 in Franchise 500 for 2020.