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Updated RecentlyLa Quinta vs Choice Hotels Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of La Quinta vs Choice Hotels including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $3,822,657 - $12,901,630 | $88,050 - $13,166,100 |
| Franchise Fee | $55,000 | $10,000 - $60,000 |
| Royalty Fee | 4-4.5% | Varies |
| Advertising Fee | 4.5% | Varies |
| Year Founded | 1968 | 1939 |
| Year Franchised | 2001 | 1962 |
| Term Of Agreement | 20 years | 20 years |
| Term Of Agreement | 20 years | 20 years |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | ||
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | No/Yes |
| Start-up Costs | No/Yes | No/Yes |
| Equipment | No/Yes | No/Yes |
| Inventory | No/Yes | No/Yes |
| Receivables | No/No | No/No |
| Payroll | No/No | No/No |
Training & Support |
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| Training | - | - |
| Support | Newsletter, Meetings, Toll-free phone line, Internet, Field operations/evaluations, Purchasing cooperatives | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations |
| Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | Co-op advertising, Ad slicks, National media, Regional advertising |
| Operations |
15% of all franchisees own more than one unit Number of employees needed to run franchised unit: 20 - 25
Absentee ownership of franchise is allowed. (98% of current franchisees are owner/operators) |
Franchisees required to buy multiple units/master licenses
Absentee ownership of franchise is allowed. |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | No |
| International Expansion | Yes | Yes |
Company Overviews
About La Quinta
La Quinta is one of the fastest growing mid-scale hotels with properties across the US, Canada and Mexico. Our purpose is to provide a refreshing and engaging environment that builds long-lasting, valuable relationships with employees, guests, owners and partners.
La Quinta is a proud participant in VetFran, and is honored to offer veterans of our armed forces great incentives and enhanced resources for becoming a part of the La Quinta family.
Veteran Incentives: 50% off application/franchise fees; development incentive of up to $4,000/room
The total investment necessary to begin operation of a La Quinta Inn
& Suites franchise for a 109-room new construction facility ranges
from $10,348,042 to $12,901,630, including $71,050 to $91,500 that must
be paid to the franchisor or an affiliate.
The total investment necessary to begin operation of a La Quinta Inn & Suites franchise
for a 100-room conversion facility ranges from $3,822,657 to $6,101,522
including $66,100 to $86,550 that must be paid to the franchisor or an
affiliate. Land acquisition and site preparation costs are not included
in these ranges.
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#193 in Franchise 500 for 2020.
#217 in Franchise 500 for 2021.
About Choice Hotels
A group of Southern motel owners got together in 1939 to discuss the state of the lodging industry, hoping to do something to change the negative opinion the public had about motels (FBI director J. Edgar Hoover had warned that motels were used as bases of operations by gangsters). owners set about to create a set of quality standards for motels and agreed to publish the names of establishments that complied with these standards. In 1940, the group officially named itself Quality Courts United Inc. In 1990, Quality became known as Choice Hotels International Inc. The hotels in the chain now include Sleep, Comfort, Quality, Clarion, Rodeway, Econo Lodge and Cambria.
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#29 in Canada's Top franchises.