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Below is an in-depth analysis and side-by-side comparison of Taco Bell vs Berryhill Baja Grill including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $152,250 - $3,049,100 | $257,500 - $527,500 |
Franchise Fee | $25,000 - $45,000 | $25,500 - $30,000 |
Royalty Fee | 5.5% | 5% |
Advertising Fee | 4.25% | - |
Year Founded | 1962 | 1991 |
Year Franchised | 1964 | 2000 |
Term Of Agreement | 20 years | 20 years |
Term Of Agreement | 20 years | 20 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | Multi-unit Operations Background Restaurant, retail and/or gas convenience experience Geographically Desirable Open to locate in a strategic market and have local market knowledge Experience/skills Run a successfull business, with p/l responsibility, and development experience Team Builder Experience in staffing and retaining employees, demonstrated leadership skills A culture fit with taco bell Commitment to world class operations with strong recognition mindset Financial Strength Minimum of $750,000 liquid assets and $1,500,000 net worth | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/No |
Start-up Costs | No/No | No/No |
Equipment | No/No | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | Available at headquarters, Additional training available | - |
Support | Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | Grand opening, Internet, Security/safety procedures, Field operations/evaluations |
Marketing | Co-op advertising, National media, Regional advertising | Co-op advertising |
Operations |
Franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 25 Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators) |
1% of all franchisees own more than one unit Number of employees needed to run franchised unit: 30 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | No |
International Expansion | Yes | Yes |
After leaving the Marine Corps at 23, Glen Bell came home to San
Bernardino, California and opened a hot dog stand. But his real interest
was in alternative menu items, so he began selling tacos for 19 cents
from a side window of the hot dog stand. When the tacos proved as
popular as he had hoped, he started opening Taco Tia stands where tacos
were the stars of the menu. In 1962, Bell sold the Taco Tia brand to his
partners and opened the first Taco Bell in Downey, California.
Franchising began two years later. Taco Bell is the country's driving Mexican-propelled snappy administration eatery (QSR) mark. We serve made-to-request and adaptable tacos and burritos, among other craveable decisions, and are the primary QSR eatery to offer American Vegetarian Association (AVA)- confirmed menu items. Taco Bell and our more than 350 establishment associations work over 6,500 eateries throughout the United States that gladly serve around 40 million clients consistently.
Outside of our eateries, individuals can simply get to the Taco Bell mark through our Mobile Ordering and Payment App. In 2014, Taco Bell turned into the main QSR to dispatch a versatile application at eateries across the nation for both drive-through and feasting orders. Notwithstanding the portable application, individuals can arrange their most loved menu things by means of desktop on Ta.co or for conveyance through our association with DoorDash.
Franchise your own Berryhill: After a decade of success in bringing Baja to the masses, we are looking to add to our family tree. Of course, we know a good thing when we see it (and eat it), and Berryhill Baja Grills blend of palate-pleasing cuisine in a relaxed, inviting Baja-inspired atmosphere is a hit. Our franchising system is based on the belief that our success is dependent upon the success of those in our family. That means we take pride in building solid partnerships with our franchisees, vendors, and employees. Our selection of prospective franchisees is based on an assessment of overall business experience and personal qualifications. We look for enthusiastic individuals with experience and resources to develop multiple-unit operations in the United States and beyond. While our focus is on multi-unit development, single-unit development is considered on an individual basis.