Smoothie King vs Robeks Fruit Smoothies & Healthy Eats Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Smoothie King vs Robeks Fruit Smoothies & Healthy Eats including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Smoothie King Franchise
Robeks Fruit Smoothies & Healthy Eats Franchise
Investment $269,550 - $845,985$245,000 - $394,500
Franchise Fee $30,000$25,000
Royalty Fee 6%7%
Advertising Fee 3%-
Year Founded 19871996
Year Franchised 19882001
Term Of Agreement 10 years10 years
Term Of Agreement 10 years10 years
Renewal Fee -25% of then-current fee


Business Experience Requirements

 
Smoothie King Franchise
Robeks Fruit Smoothies & Healthy Eats Franchise
Experience
  • General business experience
  • Marketing skills
  • A successful Robeks franchisee is someone who wants to make money by helping their community be healthy. Our top performers understand the nutritional advantages of a high-fruit diet and are able to guide customers to smoothies that will help them achieve their health goals � whether they are trying to lose weight, build muscle, gain endurance, boost the metabolism or improve their memory. Our franchise owners are evangelists about healthy eating and healthy living, and they develop community relationships with schools, health clubs and yoga studios, hospitals and doctors' offices. A successful Robeks franchisee is an outgoing, engaging person who connects with people and helps them understand the many ways that Robeks can help.

    Financing Options

     
    Smoothie King Franchise
    Robeks Fruit Smoothies & Healthy Eats Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoNo/Yes
    Start-up Costs No/YesNo/Yes
    Equipment No/YesNo/Yes
    Inventory No/YesNo/Yes
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support

     
    Smoothie King Franchise
    Robeks Fruit Smoothies & Healthy Eats Franchise
    Training -2 weeks of training either at headquarters or at a regional training store
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperativesNewsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
    Marketing Co-op advertising, Ad slicks, National mediaCo-op advertising, Ad slicks, Regional advertising
    Operations 60% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 6 - 9

    Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators)

    13% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 12 - 20

    Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)


    Expansion Plans

     
    Smoothie King Franchise
    Robeks Fruit Smoothies & Healthy Eats Franchise
    US Expansion YesYes
    Canada Expansion NoNo
    International Expansion YesYes

    Company Overviews

    About Smoothie King

    When visits to various doctors did little to relieve the allergies Steve Kuhnau was suffering from, the nurse began reading up on nutrition, hoping a change in diet would help his symptoms. Once he began eating fresh foods and cutting fat out of his diet, Kuhnau started feeling better. His next task was to find a way to tackle the midday fatigue caused by hypoglycemia. Using his nursing expertise and the drink mixing experience he gained as a soda jerk in high school, Kuhnau began experimenting with high protein drinks. The resulting product combined fresh fruits, vitamins and other supplements and inspired the creation of Kuhnau's company, Smoothie King.
    Each Smoothie King store sells smoothies and a variety of vitamins, minerals, low fat snacks and nutritional supplements. Offering 40 percent off its initial franchise fee agreements for the first 40 agreements in 2013 IN St. Louis.

    The total investment necessary to begin operation of a traditional Smoothie King Business ranges from for an end-cap or in-line location, $269,550 to $545,035, and for a free-standing drive-thru location, $577,100 to $845,985. This includes $28,250 to $36,990 that must be paid to the franchisor.
    If you sign an Area Development Agreement, you also must pay the franchisor a development fee of $12,500 for each Smoothie King franchise you commit to develop after the first franchise. You must develop a minimum of 5 Smoothie King Businesses under the Area Development Agreement.
    Veteran Incentives  20% off franchise fee
    ""  "Entrepreneur

    #14 in Franchise 500 for 2020.
    #19 in Franchise 500 for 2021.







    About Robeks Fruit Smoothies & Healthy Eats

    After almost 25 years we’ve earned a healthy portion of a growing açaí bowl, fresh juice and smoothie franchise market - which has grown to over $2 billion in annual sales. We know what works, and the kind of leaders that thrive in this fun, yet fast-paced environment. We’re looking for difference makers as committed to their community as they are passionate about their portfolio.
    At Robeks, our passion is to help people lead active and healthy lifestyles by offering the highest quality nutritional food products and supplements. Our blended-to-order fruit smoothies provide the perfect quick and energizing meal for consumers that are increasingly on the go. Established in 1996, Robeks has developed a distinctive brand, line of unique product offerings and streamlined operating system. Our comprehensive store development, training and marketing programs are well documented and supported. Robeks stores are opening in retail storefronts and shopping centers in over 30 metropolitan areas throughout the United States. FRANCHISE OPPORTUNITIES WITH ROBEKS We're looking for entrepreneurs who share our commitment to excellence and passion for helping people. With a simple operating system that encourages multi-unit ownership, we're interested in franchisees desiring to grow with us and operate 3 or more Robeks stores. Franchise Programs: Own and operate one or more Robeks store(s) in area supported by Regional Director or our Corporate Support Center. Options: * Single Store * 3 - Pack * Area Developer * Non - Traditional Locations: Airports, Universities & other Captive Market Venues International - Robeks will consider new development opportunities for international markets. Incentives for Veterans apply.