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Below is an in-depth analysis and side-by-side comparison of Winger's Grill & Bar vs Country Kitchen including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $150,000 - $550,000 | $425,000 - $1,685,000 |
Franchise Fee | $35,000 | $40,000 |
Royalty Fee | 4% | 4% |
Advertising Fee | - | 3% local + 1% Int'l |
Year Founded | 1993 | 1939 |
Year Franchised | 1997 | 1958 |
Term Of Agreement | 15 years | 20 years |
Term Of Agreement | 15 years | 20 years |
Renewal Fee | 10% of current franchise fee | - |
Business Experience Requirements |
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Experience | Customer Focused Goal Oriented Self-Confident Willing to Be a Part of a Growing Franchise Chain! | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | At Winger's�, we believe nothing guarantees success more than thorough training including the following elements: CASH REGISTER TRANSACTIONS END-OF-SHIFT REPORTING RECIPE PROCEDURE FOOD SANITATION PRINCIPLES BASIC SANITATION PRINCIPLES SUPPLY ORDERING MANAGEMENT REPORTING PROCEDURES MARKETING/LOCAL PROMOTIONS CASH CONTROL PROCEDURES CUSTOMER RELATIONS COOKING PROCEDURES BASIC SAFETY PROCEDURES PRODUCT ORDERING ROTATION PROCEDURES FINANCE OUR GOAL IS TO CREATE A COMFORTABLE AND CAPABLE OWNER/OPERATOR BY THE END OF THE TRAINING | Our Education and Training programs help you build an enthusiastic Country Kitchen team with a passion for Absolute Guest Satisfaction. Training videos, operations manuals and on-site training crews are just a few of the tools designed to help your restaurant run efficiently as a team. In addition, we offer a 6 to 10 week hands-on training course at a certified training restaurant, new store opening support and Management Leadership Seminars to build and strengthen your management team. |
Support | Our team supports franchisees during the initial phases of business, such as site selection, construction, marketing, finance and training. We provide continuous services in areas such as � Proven Success � Easily expandable to multiple locations � Assistance with site selection and lease negotiation � Assistance with advertising and promotion � Assistance with store decor including: full sign package, equipment package and complete menu package. � Use of proprietary recipes and goods � Low start up costs, great conversion opportunities | We will provide on-site visitations with a Franchise Consultant. They will cover topics such as financial performance review, operational evolution, sales building, cost controls, and staff (management and hourly) development providing you with sound business advice and direction. We provide such operational tools like our Recruitment, Selection and Retention Library, our Recipe Card System, and our customized M.O.R.E. Operations Manual. And while you can't replace on-site visits and one-on-one interaction, it's nice to know we have programs in place structured to help you overcome every obstacle along the way. |
Marketing | Co-op advertising, Ad slicks, Regional advertising | Our brand-building promotions offer innovative products with excellent profit margins. We provide effective point-of-purchase materials, award-winning menus and multimedia advertising opportunities to support your operation. Additionally, Country Kitchen offers full local restaurant marketing support with our in-house creative team. From grand opening events and simple advertisements to local market research, we help drive the success of you and your operation. |
Operations |
40% of all franchisees own more than one unit Number of employees needed to run franchised unit: 35 Absentee ownership of franchise is allowed. (30% of current franchisees are owner/operators) | With almost 70 years of successful operations, we've just about seen it all. We've created the operational synergies that make us a world-class franchise system. Driving this synergy is our team of seasoned franchise consultants, who provide you with the building blocks for a successful operation. |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | No | - |
Eric Slaymaker founded the first Winger's Diner in 1993 out of a 1940s Pullman train car in Salt Lake City. Featuring Buffalo-style chicken wings, the restaurant was popular with many, including NBA basketball players who were in town to play the Utah Jazz. The Winger's concept is now franchised across the United States through Winger's Franchising Inc.
Parent company The Slaymaker Group, founded by Slaymaker, has more than 20 years of management experience and operates Tony Roma's and T.G.I. Friday's restaurants in addition to Winger's.