Denny's vs Sammy J Peppers Franchise Comparison

In 1953, Harold Butler opened Danny's Donuts, a Lakewood, California, stand that served coffee and doughnuts 24 hours a day. The following year, the stand grew and its name was changed to Danny's Coffee Shops. Five years later, there were 20 shops in the chain, and the company changed its name to Denny's. Denny's locations serve breakfast, lunch and dinner choices 24 hours a day. Denny's New & Emerging Markets incentive program is designed to help us recruit exceptional new franchisees to seize valuable market share in new & emerging markets. Under the program, new franchisees can save up to $1 million by developing 4 new restaurants in new & emerging markets. The estimated savings include reduced: initial fees, royalty rate, marketing fees, market planning fee, store design fees, NRO training, and MGIP (development fees). With a flexible, cost-effective prototype & best-in-class systems, Denny's is positioned for sustained franchise growth.

The total investment necessary to begin operation of a Denny’s franchise is from $1,330,525.50 to $2,404,695.50 for a Denny’s Heritage facility; from $305,000 to $826,000 for a nontraditional Denny’s, including The Den; and from $1,025,528.50 to $1,659,695.50 for Denny’s within a Travel Center (these numbers exclude real estate). This includes the initial franchise fee of $10,000 to $30,000 and the New Restaurant Opening fee of $0 to $36,000, for a total of $10,000 to $66,000, which must be paid to the franchisor or affiliate.

Our business is gaining popularity and we’re growing fast. But success requires more than just delicious food and a great atmosphere. To grow the business and take our restaurant concept to customers everywhere, we need to expand our team and grow the family. Franchising and partnerships was the logical choice. Family values have always been at the heart of Sammy J’s. And, like any good family, we always look out for one-another, lead by example and support our management team every step of the way. Since we opened in 1996, we have developed a series of effective operational systems to ensure every restaurant runs consistently so that our guests experience the same exceptional experience every time they visit. We believe our training and service programs to be amongst the best in the industry and we always provide new management with the tools and skills they’ll need prior to opening day.