Wienerschnitzel vs Johnny Rockets Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Wienerschnitzel vs Johnny Rockets including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Wienerschnitzel Franchise
Johnny Rockets Franchise
Investment $303,600 - $1,443,000$581,000 - $877,000
Franchise Fee $10,000 - $32,000$49,000
Royalty Fee 5%5%
Advertising Fee 1%-
Year Founded 19611986
Year Franchised 19651987
Term Of Agreement 20 years10 years w/two 5-year options
Term Of Agreement 20 years10 years w/two 5-year options
Renewal Fee $1.3K per year-


Business Experience Requirements
 
Wienerschnitzel Franchise
Johnny Rockets Franchise
Experience
  • Industry experience
  • General business experience
    		•  You and/or a business partner(s) must have at least two years restaurant owner/operator experience.

    You and/or a business partner(s) must have a net worth of $500 thousand per unit, and available liquid capital of $200 thousand per unit, or more, (net worth of $1.5 million per unit, and available liquid capital of $500 thousand per unit, or more, outside of the U.S.), in order to qualify for development of up to five units.

    Development of six units or more will be considered on a case by case basis, pending your net worth and available liquid capital.


    Financing Options
     
    Wienerschnitzel Franchise
    Johnny Rockets Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoNo/No
    Start-up Costs No/NoNo/No
    Equipment No/YesNo/No
    Inventory No/NoNo/No
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support
     
    Wienerschnitzel Franchise
    Johnny Rockets Franchise
    Training On-The-Job Training: 336 hours Classroom Training: 48 hours Additional Training: At training store -
    Support Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet PlatformMeetings, Grand opening, Field operations/evaluations
    Marketing Co-op Advertising Ad Templates Regional Advertising Social media SEO Email marketing Loyalty program/appNational media, Regional advertising
    Operations Franchisees required to buy multiple units/master licenses; 50% of all franchisees own more than one unit

    Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators)

    		 Franchisees required to buy multiple units/master licenses; 95% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 48 - 53

    Absentee ownership of franchise is NOT allowed. (98% of current franchisees are owner/operators)

    Expansion Plans
     
    Wienerschnitzel Franchise
    Johnny Rockets Franchise
    US Expansion Yes-
    Canada Expansion NoNo
    International Expansion YesYes

    Company Overviews

    About Wienerschnitzel

    Der fun since 1961! That's when founder, John Galardi, opened the first "Der Wienerschnitzel" on Pacific Coast Highway in southern California. Always family owned and operated, the Galardi Group, Inc., prides itself in treating franchise partners as family. We always encourage new ideas and feedback in helping us grow together. You want quality food, customer value and profits too? How about a simplistic menu, lower food costs and ease of execution? Add vast open markets for real estate, world-class training and support, and unique "visionary" marketing and you have the recipe for a successful business.

    Veteran Incentives  25% off franchise fee
    "Entrepreneur
    #87 in Franchise 500 for 2020.
    #125 in Franchise 500 for 2021.


    About Johnny Rockets

    Johnny Rockets is an international restaurant chain that offers the food, fun and friendliness of classic, timeless, feel-good Americana. Every Johnny Rockets restaurant serves simple, great-tasting food from a menu of all-American favorites, including our juicy hamburgers, crispy American Fries, classic sandwiches and rich, delicious hand-dipped shakes and malts. It's the place to go for friendly service, flavorful food, uplifting music and relaxed, casual fun. With annual sales in excess of $300 million, Johnny Rockets is a time-tested brand with an extraordinarily high awareness level, a loyal customer base and a broad demographic appeal. The all-American theme is one that has proven to be universal and that leaps across all geographic and cultural boundaries. It easily translates into any language and relates to the best concepts of America, around the globe. Throughout the world, people appreciate the stereotypical home-cooked goodness of classic comfort foods; smiling, outgoing service and a bright, clean, cheerful atmosphere.

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