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Updated RecentlyRealty Executives vs HomeSmart Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Realty Executives vs HomeSmart including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $23,500 - $171,000 | $65,500 - $205,000 |
| Franchise Fee | $1,000 - $50,000 | $20,000 |
| Royalty Fee | Varies | varies |
| Advertising Fee | Varies | varies |
| Year Founded | 1965 | 2000 |
| Year Franchised | 1973 | 2005 |
| Term Of Agreement | 5 years | - |
| Term Of Agreement | 5 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | We're looking for outgoing, results-oriented franchise candidates with strong track record of business success; people that can build relationships, lead teams, and have the motivation to excel! *Liquid Capital Required: $49,000 *Net Worth Required: $125,000 | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | Classroom Training: 13.25 hours Additional Training: Ongoing training available via webinars, training center, annual conference | Classroom Training: 40 hours Additional Training: Virtual training |
| Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform |
| Marketing | Ad Templates National Media Regional Advertising Social media Website development Email marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing |
| Operations |
25% of all franchisees own more than one unit
Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators) | Absentee Ownership Allowed Number of Employees Required to Run: 2 - 5 |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | Yes | Yes |
Company Overviews
About Realty Executives
The “spirit” of REALTY EXECUTIVES can best be described as the special spark we all have in common. Do you have “that Spark?” Back in 1965, that spark took the form of an idea that started this very company. Today, it lives on in integrity, leadership and ingenuity in every office around the world. It drives us, inspires us and motivates us to achieve new levels of success. You have that spark. And here at REALTY EXECUTIVES, it can light your way to a very bright future.
There’s nothing like the feeling of being in charge of your own destiny. There’s a sense of confidence in knowing that your only limitations are the ones you place on yourself. At REALTY EXECUTIVES, we never want you to lose that feeling. Our company is designed to support your efforts so you have more time to do what you do best - buy and sell real estate. It’s the best of both worlds. You’ll always feel like you’re in charge of your own destiny but you’ll never feel like you're going it alone.
About HomeSmart
HomeSmart International offers franchise opportunities using a proven “Low-fee, high-value” brokerage model. High value is achieved through SMART execution and service. This results in innovative processes and technology that will continue to revolutionize the residential real estate industry, while keeping your brokerage on the forefront.
Our proven model focuses on four key pillars of success: Career Services, Agent Services, Broker Services and Transaction/Closing Services- and the creation of operational efficiencies within each pillar through our proprietary technology.
Join One of the Fastest Growing Real Estate Companies!
This franchise model has created one of the fastest growing real estate companies in the nation in a very short time, with agent counts up 51% over the last two years to over 7,700 agents worldwide in 14 states and 2 countries. We have immediate plans to continue our exponential growth across the United States this year.
Make the SMART move with HomeSmart
Learn more to see if the HomeSmart real estate franchise model might be
the right fit for you.
See how HomeSmart is leading the real estate revolution.