Once Upon A Child vs Silver Cross Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Once Upon A Child vs Silver Cross including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
	Once Upon A Child Franchise	Silver Cross Franchise
Investment	$254,700 - $396,600	$105,100 - $137,100
Franchise Fee	$25,000	$25,000
Royalty Fee	5%	5%
Advertising Fee	$1K/yr.	-
Year Founded	1984	1993
Year Franchised	1992	1994
Term Of Agreement	10 years	5 years
Term Of Agreement	10 years	5 years
Renewal Fee	$5K	$5K
Business Experience Requirements
	Once Upon A Child Franchise	Silver Cross Franchise
Experience	General business experience Marketing skills	General business experience Marketing skills
Financing Options
	Once Upon A Child Franchise	Silver Cross Franchise
	In-House/3rd Party	In-House/3rd Party
Franchise Fees	No/No	No/No
Start-up Costs	No/Yes	No/No
Equipment	No/Yes	No/No
Inventory	No/Yes	No/No
Receivables	No/No	No/No
Payroll	No/No	No/No
Training & Support
	Once Upon A Child Franchise	Silver Cross Franchise
Training	On-The-Job Training: 24 hours Classroom Training: 55 hours	New franchise owners partake in a structured one month training program at the corporate store in Oakville Ontario. Learning from experienced and successful previous owners means you hit the ground running.
Support	Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform	Meetings, Internet, Field operations/evaluations, Purchasing cooperatives
Marketing	Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app	Ad slicks
Operations	Number of Employees Required to Run: 3 - 5	; 0% of all franchisees own more than one unit Number of employees needed to run franchised unit: 1 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)
Expansion Plans
	Once Upon A Child Franchise	Silver Cross Franchise
US Expansion	Yes	-
Canada Expansion	Yes	No
International Expansion	Yes	Yes

Company Overviews

About Once Upon A Child

About Silver Cross

The home healthcare products market is valued at more than $4.3 billion, and is expected to continue to grow as the population continues aging, increases in lifespan occur, the cost of out of home health care and living options increase and more people wish to remain in their homes as they age. Silver Cross is the resource for recycled and new home health care equipment including stair lifts, patient lifts, scooters, wheelchairs, home elevators and wheelchair lifts.