Culligan Water Conditioning vs Wateria Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Culligan Water Conditioning vs Wateria including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Culligan Water Conditioning Franchise
Wateria Franchise
Investment $130,000 - $807,076$91,449 - $144,199
Franchise Fee $5,000$20,000
Royalty Fee 0.5-5%$0.01/gallon
Advertising Fee --
Year Founded 19361994
Year Franchised 19381997
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee --


Business Experience Requirements
 
Culligan Water Conditioning Franchise
Wateria Franchise
Experience
  • General business experience
  • Marketing skills
    		• -

    Financing Options
     
    Culligan Water Conditioning Franchise
    Wateria Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees Yes/NoNo/No
    Start-up Costs No/YesNo/No
    Equipment Yes/NoNo/No
    Inventory Yes/NoNo/No
    Receivables Yes/NoNo/No
    Payroll No/YesNo/No

    Training & Support
     
    Culligan Water Conditioning Franchise
    Wateria Franchise
    Training Available at headquarters, Available at franchisee's location, Culligan University-
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives-
    Marketing Co-op advertising, Ad slicks, National media-
    Operations 33% of all franchisees own more than one unit

    Absentee ownership of franchise is allowed. (99% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    Culligan Water Conditioning Franchise
    Wateria Franchise
    US Expansion Yes-
    Canada Expansion NoNo
    International Expansion YesNo

    Company Overviews

    About Culligan Water Conditioning

    After being in the water treatment business for over 65 years, we know water. Our mission is to deliver high-quality water treatment products that will benefit every part of consumers’ lives. We hope to raise the quality of life by purifying its most essential element: water. We’ve seen about every water problem imaginable and we’ve solved these problems to deliver the refreshing, clean and pure water that’s become our hallmark. Free of contaminants and minerals, water treated with Culligan softeners or filtration systems will make an impression on you and your household, and at the work place.


    The total investment necessary to begin operation of a Culligan franchise is $130,000 to $807,076.33 for someone who is new to the Culligan franchise system to open a start-up Culligan dealership with product/service authorizations that are typical for a start-up dealership. This includes from $47,076.33 to $107,076.33 that must be paid to the franchisor or affiliate.
    If your dealership is authorized to offer deionization services and you choose to regenerate the resin needed to provide those services, you must also purchase certain production equipment at an estimated cost of between $35,000 and $150,000. If your dealership is authorized to engage in bottled water production, you must also purchase certain additional plant add-ons at an estimated cost of between $200,000 and $350,000.

    About Wateria

    Wateria water store is a full-service retail shop that sells not only drinking water, but all other related goods, such as ice, water bottles, coolers, etc.
    Here at Wateria, we offer purified drinking water at its finest, developed by our exclusive 13-step water purification system, which was approved by the California State Department of Food and Drugs. This sophisticated, fully automatic system is on display in each of our beautiful stores.