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Below is an in-depth analysis and side-by-side comparison of Discount Sport Nutrition vs GNC including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $92,744 - $185,344 | $149,722 - $388,630 |
Franchise Fee | $25,000 | $40,000 |
Royalty Fee | 5% | 6% |
Advertising Fee | 1% | 3% |
Year Founded | 1996 | 1935 |
Year Franchised | 2000 | 1988 |
Term Of Agreement | 10 years | 10 years |
Term Of Agreement | 10 years | 10 years |
Renewal Fee | $25K | Current franchise fee |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/Yes |
Start-up Costs | No/No | No/Yes |
Equipment | No/No | No/Yes |
Inventory | No/No | No/Yes |
Receivables | No/No | Yes/No |
Payroll | No/No | No/Yes |
Training & Support |
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Training | - | On-The-Job Training: 80 hours Classroom Training: 40 hours Additional Training: At corporate store |
Support | Newsletter, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Newsletter Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | Ad Templates National Media Social media SEO Email marketing Loyalty program/app |
Operations |
50% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 - 3
Absentee ownership of franchise is allowed. (33% of current franchisees are owner/operators) |
International franchisees required to buy multiple units/master licenses; 65% of all franchisees own more than one unit Number of employees needed to run franchised unit: 3 - 4
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | No |
International Expansion | Yes | Yes |
Discount Sport Nutrition started its life as an e-tailer, first selling supplements and vitamins via its Web site in 1996. In 2000, the company opened its first stores in Texas and Oklahoma before offering franchises later that year.
In 1935 David Shakarian began a wellbeing sustenance store in Pittsburgh called Lackzoom. It spent significant time in yogurt (which his dad had acquainted with the United States), additionally conveyed wellbeing nourishment items, for example, nectar and grains. Starting with $35 in receipts his first day, Shakarian extended to six Pittsburgh-territory stores in five years.
As more individuals got to be distinctly keen on common nourishments and better sustenance, Shakarian opened stores in different states and changed the organization's name to General Nutrition Centers (GNC). GNC likewise started delivering its own vitamin and mineral supplements, sustenances, beverages and beautifiers. It began diversifying in 1988.
With organization and diversified stores all through the United States and around the world, GNC now concentrates on vitamins and dietary supplements.The 'GNC Live Well' store design offers a full line of supplements in addition to fragrance based treatment, shower and spa items.