Gold's Gym vs Basecamp Fitness Franchise Comparison

Bodybuilders training outside on Muscle Beach were the first customers for the original Gold's Gym when it opened in Venice, California, in 1965. With its intense, no-frills atmosphere, the gym soon became known as the 'Mecca of Bodybuilding.' Arnold Schwarznegger's movie 'Pumping Iron' focused on Gold's Gym, propelling it into the spotlight in 1975. Gold's Gym has been franchising since 1980, and franchises account for more than 90 percent of its locations. In addition to running the health club facilities, franchisees sell Gold's Gym licensed apparel through their Pro Shops.

Basecamp Fitness is a new studio fitness concept that will push you to your limits and shakes up your workout routine. We use a varying, fitness program that gives you a complete, full-body workout combining efficient cardio AND strength training AND core movements - every class - we take the guesswork out of your workout. Our high-energy, upbeat environment and motivating instructors keep you moving and coming back for more. Basecamp is the only studio that uses an Assault bike and provides weights, as heavy as you choose, to ensure you get the best work out every time. Making You. Stronger. Faster.

Basecamp Fitness is expanding its franchising opportunities both domestically and globally. The new fitness concept is owned by Self Esteem Brands' parent franchisor to Anytime Fitness, the largest fitness franchise. The workout is one of the fastest and most efficient programs on the market and solves the needs of our customers’ busy lifestyle.