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Below is an in-depth analysis and side-by-side comparison of Wingstop vs Buffalo Wings & Rings including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $376,300 - $724,200 | $1,280,000 - $2,412,000 |
Franchise Fee | $30,000 | $40,000 |
Royalty Fee | 6% | 5% |
Advertising Fee | 4% | 2%-4% |
Year Founded | 1994 | 1984 |
Year Franchised | 1998 | 2005 |
Term Of Agreement | 10 years | 10 |
Term Of Agreement | 10 years | 10 |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 139 hours Classroom Training: 48 hours | On-The-Job Training: 50-60 hours Classroom Training: 50-60 hours |
Support | Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | Co-op advertising, Ad slicks, Regional advertising | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations |
20% of all franchisees own more than one unit Number of employees needed to run franchised unit: 8 - 10
Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | - |
International Expansion | No | Yes |
Wingstop Franchising LLC is the franchisor. Wingstop restaurants offer
chicken wings in a variety of highly-seasoned flavors. They also offer
fresh-cut French fries, other foods, and beverages, including beer and
wine where legally permitted. A Wingstop franchise entitles the
franchisee to operate one restaurant at an approved location.
Since 1984, Buffalo Wings & Rings has become the premier elevated club-level sports restaurant alternative to traditional sports bars. By combining a fresh and innovative chef-driven menu with a community-focused model, the brand has positioned itself as the perfect option for guests and families looking to watch their favorite sporting events in a welcoming and friendly atmosphere.
With our strong growth over the last several years and recent appearance on the CBS hit series Undercover Boss, an enormous amount of interest in franchising with Buffalo Wings & Rings has been generated.