Curves vs OrangeTheory Fitness Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Curves vs OrangeTheory Fitness including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Curves Franchise
OrangeTheory Fitness Franchise
Investment $115,600 - $243,200$608,172 - $1,800,322
Franchise Fee $39,900$59,500
Royalty Fee 5%8%
Advertising Fee -2%
Year Founded 19922010
Year Franchised 19952010
Term Of Agreement 5 years10 years
Term Of Agreement 5 years10 years
Renewal Fee --


Business Experience Requirements
 
Curves Franchise
OrangeTheory Fitness Franchise
Experience
  • Financially stable
    		• $150K liquidity, $500K net worth, business experience, team builder, outgoing demeanor

    Financing Options
     
    Curves Franchise
    OrangeTheory Fitness Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/Yes
    Start-up Costs No/No-/Yes
    Equipment No/No-/Yes
    Inventory No/No-/Yes
    Receivables No/No-/Yes
    Payroll No/No-/Yes

    Training & Support
     
    Curves Franchise
    OrangeTheory Fitness Franchise
    Training At regional meetings (full day), convention (3 days), local events (1 day)On-The-Job Training: 3.3 hours Classroom Training: 58.25 hours Additional Training: E-learning
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluationsNewsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform
    Marketing Co-op advertising, Ad slicks, National media, Regional advertising

    Co-op advertising, Ad slicks, Regional advertising
    Operations 50% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 2

    Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

    		Manual provided Number of Employees Required to Run: 8 - 11

    Expansion Plans
     
    Curves Franchise
    OrangeTheory Fitness Franchise
    US Expansion -Yes
    Canada Expansion NoYes
    International Expansion YesYes

    Company Overviews

    About Curves

    At the age of 20, pre-med student Gary Heavin had taken over a failing fitness center in Houston, turning the business around and, within five years, opened six more centers. After 10 years and 17 centers, Heavin's business went under. Not wanting to give up, Heavin took lessons from the strengths and weaknesses of his first chain and decided to open a second. In 1992, Heavin opened Curves for Women, a women-only fitness center, in Harlingen, Texas. The company began franchising in 1995.

    "franchiserankingscom"
    #32 on Franchise Rankings.com

    About OrangeTheory Fitness

    Orangetheory Fitness is an exciting new fitness concept like no other that is sweeping the nation. Hailed by the New York Times as an effective new plateau-busting workout, Orangetheory Fitness leverages heart-rate-monitored interval exercise and group personal training to maximize calorie burn. In less than a year after opening the first Orangetheory Fitness studio in Ft. Lauderdale in March 2010, the franchise grew to 38 locations - and counting.
    Orangetheory Fitness offers:
    *Specialized group personal training sessions to mid- and high-income consumers
    *Studio will drive substantial unique consumers to the retail location every month
    *Best one-hour workout in the country
    *Affordable group personal training
    *55 classes per week at all levels
    *Experienced, successful franchise company & management team

    This is your opportunity to be a small business owner. When you open an Orangetheory Fitness franchise, you gain a support network of other franchisees, a branding plan for your business, and cooperative advertising.

    "Top  ""
    #95 in Canada's Top franchises.
    #43 in Franchise 500 for 2020.