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Updated RecentlySandler Training vs Dale Carnegie Training Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Sandler Training vs Dale Carnegie Training including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $97,525 - $114,500 | $93,400 - $245,800 |
| Franchise Fee | $79,000 | $20,000 - $65,000 |
| Royalty Fee | $1.2K/mo. | 4.5% -12% |
| Advertising Fee | $435/mo. | 3% |
| Year Founded | 1967 | 1912 |
| Year Franchised | 1983 | 1999 |
| Term Of Agreement | 5 years | 15 years |
| Term Of Agreement | 5 years | 15 years |
| Renewal Fee | - | $10K |
Business Experience Requirements |
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| Experience | ||
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | No/Yes |
| Start-up Costs | No/No | No/Yes |
| Equipment | No/No | No/Yes |
| Inventory | No/No | No/Yes |
| Receivables | No/No | No/No |
| Payroll | No/No | No/No |
Training & Support |
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| Training | - | Classroom Training: 52 hours |
| Support | Newsletter, Meetings, Internet, Field operations/evaluations | Newsletter Meetings/Conventions Grand Opening Online Support Field Operations |
| Marketing | Ad slicks, Regional advertising | Ad Templates Social media SEO Website development Email marketing |
| Operations |
Franchise can be run from home. 0% of all franchisees own more than one unit Number of employees needed to run franchised unit: 1 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
International franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 2 - 10
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | No |
| International Expansion | Yes | Yes |
Company Overviews
About Sandler Training
The demand for quality sales training has rarely been greater than it is today. Large U.S. corporations currently spend $7.6 billion a year on improving the skills of their salespeople. This makes salespeople the third most trained group of employees after executives and managers. And the majority of these firms must search outside for at least some of their sales training needs.
Through Sandler, you can tap this vast market - and beyond. Ask yourself if these characteristics fit you:
* I love to train and help other people grow.
* I have a passion for sales.
* I no longer fit the "corporate" mold.
* I am a good team player and also enjoy my independence.
* I am trainable.
* I am willing to follow a proven system.
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In Franchise Business Reviews' Top 200.
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#348 in Franchise 500 for 2020.
About Dale Carnegie Training
"How would you feel networking with the world's most refined business professionals, learning from them and making money while enjoying what you do?" - Ahmed El Daly, Franchisee, Egypt
Dale Carnegie Training strives to build a strong, profitable name for all of our franchises globally, while remaining devoted to our mission statement:
We support the growth of successful organizations by creating successful individuals through training and development solutions.
The training industry is primarily comprised of fragmented small consulting firms and inefficient in-house training departments. The need for professional training organizations with proven track records is in great demand. As a franchisee, you will receive extensive training, support, benefits, and most importantly, a chance to profit from joining our team.
Veteran Incentives 50% off franchise fee
#303 in Franchise 500 for 2020.
#360 in Franchise 500 for 2021.