Rubyjuice Fruit and Smoothies vs Baskin-Robbins Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Rubyjuice Fruit and Smoothies vs Baskin-Robbins including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Rubyjuice Fruit and Smoothies Franchise
Baskin-Robbins Franchise
Investment $106,000 - $223,000$123,952 - $558,830
Franchise Fee $20,000$12,500 - $25,000
Royalty Fee 5.5%5.9%
Advertising Fee -5%
Year Founded 20001945
Year Franchised 20031948
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee 10% of current franchise fee-


Business Experience Requirements
 
Rubyjuice Fruit and Smoothies Franchise
Baskin-Robbins Franchise
Experience -
  • Industry experience
  • General business experience
  • Marketing skills
    		•

    Financing Options
     
    Rubyjuice Fruit and Smoothies Franchise
    Baskin-Robbins Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoNo/Yes
    Start-up Costs No/NoNo/Yes
    Equipment No/NoNo/Yes
    Inventory No/NoNo/Yes
    Receivables No/NoNo/Yes
    Payroll No/NoNo/Yes

    Training & Support
     
    Rubyjuice Fruit and Smoothies Franchise
    Baskin-Robbins Franchise
    Training - On-The-Job Training: 2.5 weeks Classroom Training: 2.5 weeks
    Support Meetings, Toll-free phone line, Grand opening, Internet, Security/safety proceduresPurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform
    Marketing Ad slicksCo-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
    Operations

    Number of employees needed to run franchised unit: 10 - 20

    Absentee ownership of franchise is allowed.

    Absentee ownership of franchise is NOT allowed.

    Expansion Plans
     
    Rubyjuice Fruit and Smoothies Franchise
    Baskin-Robbins Franchise
    US Expansion YesYes
    Canada Expansion NoNo
    International Expansion NoYes

    Company Overviews

    About Rubyjuice Fruit and Smoothies

    Jack and Tracy Groot owned and operated a coffee bar in Holland, Michigan, when the location next door became available. To take advantage of the opportunity, the couple developed and opened Rubyjuice, offering quick-service smoothies, juices, sandwiches and salads. The menu includes a variety of nutritional supplements that customers may add to their smoothies. Rubyjuice began franchising in 2003.

    About Baskin-Robbins

    As a teenager in the 1930s, Irv Robbins managed an ice cream shop in Tacoma, Washington. Bored with serving traditional flavors like chocolate and vanilla, Robbins began experimenting, mixing fruit and candies into the ice cream. After serving in World War II, Robbins bought an ice cream parlor in Glendale, California. Three years later, he convinced his brother-in-law, Burt Baskin, to join the business. The two men flipped a coin to see whose name would go first on the sign. Baskin won, and in 1945, Baskin-Robbins was born. Today, Baskin-Robbins has locations in more than 50 countries, each serving the company's famous 31 flavors of ice cream as well as frozen yogurt, sherbet, cakes and drinks. Baskin-Robbins is a subsidiary of Allied Domecq, parent company of Dunkin' Donuts and Togo's. Franchisees may operate combination stores, co-branding Baskin-Robbins with either Dunkin' Donuts or Togo's. 

    Veteran Incentives  First-store franchise fee waived; royalty fee reduced for first 5 years
    "Top    ""    "Entrepreneur
    #100 in Canada's Top franchises.          
                                                                                                   
    "franchiserankingscom"
    #30 on Franchise Rankings.com
    #13 in Franchise 500 for 2020.
    #38 in Franchise 500 for 2021.