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Updated RecentlyChoice Hotels vs Econo Lodge Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Choice Hotels vs Econo Lodge including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $88,050 - $13,166,100 | $208,275 - $938,645 |
| Franchise Fee | $10,000 - $60,000 | $25,000 |
| Royalty Fee | Varies | 4.5% |
| Advertising Fee | Varies | 3.5% |
| Year Founded | 1939 | - |
| Year Franchised | 1962 | - |
| Term Of Agreement | 20 years | 20 years |
| Term Of Agreement | 20 years | 20 years |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | - |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations | - |
| Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | - |
| Operations |
Franchisees required to buy multiple units/master licenses
Absentee ownership of franchise is allowed. | - |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Choice Hotels
A group of Southern motel owners got together in 1939 to discuss the state of the lodging industry, hoping to do something to change the negative opinion the public had about motels (FBI director J. Edgar Hoover had warned that motels were used as bases of operations by gangsters). owners set about to create a set of quality standards for motels and agreed to publish the names of establishments that complied with these standards. In 1940, the group officially named itself Quality Courts United Inc. In 1990, Quality became known as Choice Hotels International Inc. The hotels in the chain now include Sleep, Comfort, Quality, Clarion, Rodeway, Econo Lodge and Cambria.
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#29 in Canada's Top franchises.
About Econo Lodge
Econo Lodge hotels provide a great stay and a great value for business and leisure travelers.
Free wireless hotspots
Complimentary Breakfast by Econo Lodge
Free USA Today weekdays.
The total investment necessary to convert an existing hotel and begin
operation of a 63-room ECONO LODGE hotel franchise is between $208,275
and $938,645. This includes an affiliation fee of $250 per room for new
franchises, $500 per room for transfers and renewals ($25,000 minimum
for new franchises, $30,000 for transfers and renewals); a brand
activation fee of approximately $8,000 to $17,000; and orientation and
hospitality training fees of between $0 and $3,145 per person, all of
which are paid to the Franchisor or its affiliates. These sums do not
include the cost of any real estate taxes.