Choice Hotels vs SureStay Hotel by Best Western Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Choice Hotels vs SureStay Hotel by Best Western including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
Investment |
$88,050 - $13,166,100 | $186,225 - $24,338,895 |
Franchise Fee |
$10,000 - $60,000 | N/A |
Royalty Fee |
Varies | - |
Advertising Fee |
Varies | - |
Year Founded |
1939 | 2016 |
Year Franchised |
1962 | 2016 |
Term Of Agreement |
20 years | - |
Term Of Agreement |
20 years | - |
Renewal Fee |
- | - |
Business Experience Requirements |
Experience |
Industry experience General business experience | - |
Financing Options |
|
In-House/3rd Party | In-House/3rd Party |
Franchise Fees |
No/Yes | -/- |
Start-up Costs |
No/Yes | -/- |
Equipment |
No/Yes | -/- |
Inventory |
No/Yes | -/- |
Receivables |
No/No | -/- |
Payroll |
No/No | -/- |
Training & Support |
Training |
- | - |
Support |
Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations | - |
Marketing |
Co-op advertising, Ad slicks, National media, Regional advertising | - |
Operations |
Franchisees required to buy multiple units/master licenses
Absentee ownership of franchise is allowed. | - |
Expansion Plans |
US Expansion |
- | Yes |
Canada Expansion |
No | - |
International Expansion |
Yes | Yes |
Company Overviews
About Choice Hotels
A group of Southern motel owners got together in 1939 to discuss the state of the lodging industry, hoping to do something to change the negative opinion the public had about motels (FBI director J. Edgar Hoover had warned that motels were used as bases of operations by gangsters). owners set about to create a set of quality standards for motels and agreed to publish the names of establishments that complied with these standards. In 1940, the group officially named itself Quality Courts United Inc. In 1990, Quality became known as Choice Hotels International Inc. The hotels in the chain now include Sleep, Comfort, Quality, Clarion, Rodeway, Econo Lodge and Cambria.
#29 in Canada's Top franchises.
About SureStay Hotel by Best Western
SureStay Hotel GroupĀ® is a new hotel offering powered by
decades of proven success and experience. Find out how you can become a
business partner of this new hotel brand that will provide you with
proven playbooks to drive business results.
SureStay Hotel Group offer value-oriented travelers an
exceptional experience at an affordable price. Comprised of four
distinctive brands,
SureStay Hotel Group offers traditional and longer
stay travelers comfort and value while away from home.
The total investment necessary to begin operation of a newly
constructed 60-room SureStay Hotel by Best Western ranges from
$4,618,720 to $6,843,395. This includes $41,495 to $52,495 that must be
paid to the franchisor or its affiliate.
The total investment necessary
to begin operation of a 60-room SureStay Hotel by Best Western that has been converted from an
existing hotel ranges from $186,225 to $749,395. This includes $42,995
to $53,995 that must be paid to the franchisor or its affiliate.
The total investment necessary to begin operation of a newly constructed
80-room SureStay Plus Hotel by Best Western ranges from $6,892,220 to
$9,260,895. This includes $41,495 to $52,495 that must be paid to the
franchisor or its affiliate.
The total investment necessary to begin
operation of a 80-room SureStay Plus Hotel by Best Western that has been
converted from an existing hotel ranges from $256,225 to $986,895. This
includes $42,995 to $53,995 that must be paid to the franchisor or its
affiliate.
The total investment necessary to begin operation of a newly constructed
100-room SureStay Studio by Best Western ranges from $6,892,220 to
$9,291,935. This includes $41,495 to $52,495 that must be paid to the
franchisor or its affiliate.
The total investment necessary to begin
operation of a 100-room SureStay Studio by Best Western that has been converted
from an existing hotel ranges from $256,225 to $987,935. This includes
$42,995 to $53,995 that must be paid to the franchisor or its affiliate.
The total investment necessary to begin operation of a newly constructed
200-room SureStay Collection by Best Western ranges from $18,550,220 to
$24,338,895. This includes $51,495 to $62,495 that must be paid to the
franchisor or its affiliate.
The total investment necessary to begin
operation of a 200-room SureStay Collection by Best Western that has
been converted from an existing hotel ranges from $911,325 to
$2,583,895. This includes $52,995 to $63,995 that must be paid to the
franchisor or its affiliate.