Choice Hotels vs Moxy Hotels Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Choice Hotels vs Moxy Hotels including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Choice Hotels Franchise
Moxy Hotels Franchise
Investment $88,050 - $13,166,100$10,309,910 - $31,230,300
Franchise Fee $10,000 - $60,000$75,000
Royalty Fee Varies5.5%
Advertising Fee Varies-
Year Founded 19392014
Year Franchised 19622014
Term Of Agreement 20 years-
Term Of Agreement 20 years-
Renewal Fee --


Business Experience Requirements

 
Choice Hotels Franchise
Moxy Hotels Franchise
Experience
  • Industry experience
  • General business experience
  • -

    Financing Options

     
    Choice Hotels Franchise
    Moxy Hotels Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support

     
    Choice Hotels Franchise
    Moxy Hotels Franchise
    Training --
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations-
    Marketing Co-op advertising, Ad slicks, National media, Regional advertising-
    Operations Franchisees required to buy multiple units/master licenses

    Absentee ownership of franchise is allowed.

    -

    Expansion Plans

     
    Choice Hotels Franchise
    Moxy Hotels Franchise
    US Expansion -Yes
    Canada Expansion No-
    International Expansion YesYes

    Company Overviews

    About Choice Hotels

    A group of Southern motel owners got together in 1939 to discuss the state of the lodging industry, hoping to do something to change the negative opinion the public had about motels (FBI director J. Edgar Hoover had warned that motels were used as bases of operations by gangsters). owners set about to create a set of quality standards for motels and agreed to publish the names of establishments that complied with these standards. In 1940, the group officially named itself Quality Courts United Inc. In 1990, Quality became known as Choice Hotels International Inc. The hotels in the chain now include Sleep, Comfort, Quality, Clarion, Rodeway, Econo Lodge and Cambria.

    "Top     ""
    #29 in Canada's Top franchises.


    About Moxy Hotels

    "Moxy

    Moxy Hotels, Marriott International’s newest and most anxious affordable brand, serves as a playground that attracts Fun Hunter travelers. With a highly competitive market for hotels in much of the United States and Canada, Moxy Hotels gives owners and franchisees a new pick of the litter to compete in the upper, midscale priced tier in prime urban locations.

    The total investment necessary to begin operation of a newly-constructed prototypical Moxy Hotel, excluding the cost of real estate and related costs (building permit, tap, and impact fees), ranges from $10,309,910 to $25,544,600 for a 100 to 150-room Moxy Hotel and from $15,162,110 to  31,230,300 for a 151 to 200-room Moxy Hotel, plus from 100,000 to 200,000 Euros to be paid to a third-party not related to us. This includes approximately $161,000 to $280,590 that must be paid to the franchisor or an affiliate.