Choice Hotels vs Moxy Hotels Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Choice Hotels vs Moxy Hotels including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
Investment |
$88,050 - $13,166,100 | $10,309,910 - $31,230,300 |
Franchise Fee |
$10,000 - $60,000 | $75,000 |
Royalty Fee |
Varies | 5.5% |
Advertising Fee |
Varies | - |
Year Founded |
1939 | 2014 |
Year Franchised |
1962 | 2014 |
Term Of Agreement |
20 years | - |
Term Of Agreement |
20 years | - |
Renewal Fee |
- | - |
Business Experience Requirements |
Experience |
Industry experience General business experience | - |
Financing Options |
|
In-House/3rd Party | In-House/3rd Party |
Franchise Fees |
No/Yes | -/- |
Start-up Costs |
No/Yes | -/- |
Equipment |
No/Yes | -/- |
Inventory |
No/Yes | -/- |
Receivables |
No/No | -/- |
Payroll |
No/No | -/- |
Training & Support |
Training |
- | - |
Support |
Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations | - |
Marketing |
Co-op advertising, Ad slicks, National media, Regional advertising | - |
Operations |
Franchisees required to buy multiple units/master licenses
Absentee ownership of franchise is allowed. | - |
Expansion Plans |
US Expansion |
- | Yes |
Canada Expansion |
No | - |
International Expansion |
Yes | Yes |
Company Overviews
About Choice Hotels
A group of Southern motel owners got together in 1939 to discuss the state of the lodging industry, hoping to do something to change the negative opinion the public had about motels (FBI director J. Edgar Hoover had warned that motels were used as bases of operations by gangsters). owners set about to create a set of quality standards for motels and agreed to publish the names of establishments that complied with these standards. In 1940, the group officially named itself Quality Courts United Inc. In 1990, Quality became known as Choice Hotels International Inc. The hotels in the chain now include Sleep, Comfort, Quality, Clarion, Rodeway, Econo Lodge and Cambria.
#29 in Canada's Top franchises.
About Moxy Hotels
Moxy Hotels, Marriott International’s newest and most anxious affordable brand, serves as a playground that attracts Fun Hunter travelers. With a highly competitive market for hotels in much of the United States and Canada, Moxy Hotels gives owners and franchisees a new pick of the litter to compete in the upper, midscale priced tier in prime urban locations.
The total investment necessary to begin operation of a newly-constructed
prototypical Moxy Hotel, excluding the cost of real estate and related
costs (building permit, tap, and impact fees), ranges from $10,309,910
to $25,544,600 for a 100 to 150-room Moxy Hotel and from $15,162,110 to
31,230,300 for a 151 to 200-room Moxy Hotel, plus from 100,000 to
200,000 Euros to be paid to a third-party not related to us. This
includes approximately $161,000 to $280,590 that must be paid to the
franchisor or an affiliate.