Cheeburger Cheeburger vs The Counter Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Cheeburger Cheeburger vs The Counter including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Cheeburger Cheeburger Franchise
The Counter Franchise
Investment $322,500 - $603,000$711,133 - $1,939,750
Franchise Fee $24,500 - $35,000$35,000
Royalty Fee 4.5%6%
Advertising Fee -2%
Year Founded 19862003
Year Franchised 19892005
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Cheeburger Cheeburger Franchise
The Counter Franchise
Experience --

Financing Options
 
Cheeburger Cheeburger Franchise
The Counter Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/No-/Yes
Start-up Costs No/No-/Yes
Equipment No/No-/Yes
Inventory No/No-/Yes
Receivables No/No-/-
Payroll No/No-/-

Training & Support
 
Cheeburger Cheeburger Franchise
The Counter Franchise
Training - On-The-Job Training: 964 hours Classroom Training: 164 hours
Support -Newsletter Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform
Marketing -Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations - Absentee Ownership Allowed

Expansion Plans
 
Cheeburger Cheeburger Franchise
The Counter Franchise
US Expansion Yes-
Canada Expansion No-
International Expansion Yes-

Company Overviews

About Cheeburger Cheeburger

Cheeburger Cheeburger is a diner-style burger restaurant chain that started on Sanibel Island, FL in 1986. The restaurant chain specializes in big, juicy cheeseburgers, french fries, onion rings, and handmade milkshakes. From the very first day, the concept of a family fun theme, serving the world's best and biggest burgers, fries, rings and shakes, was an instant hit. Today, there is simply no doubt about it. The right combination, so elusive in the restaurant business, has led to a real success story.Cheeburger Cheeburger is on the verge of an aggressive national expansion, because our customers are demanding it. Vacationers and travelers who experience our restaurants on Sanibel Island, in Huntsville, Alabama, Chattanooga, Tennessee and other cities, are asking us to open in towns across America. The number of our restaurants has grown substantially.

About The Counter

Our premium build-your-own burger experience offers over 312,000+ combinations, a modern industrial design and unique beers and wines. gourmet hamburger franchise franchising Featured in GQ magazine as "One of the 20 Hamburgers to eat before you die" and "Best Burger" on OPRAH, we are awarding area development agreements throughout the USA to multi-unit operators that qualify. We have more than 75+ stores currently in development throughout the U.S. We're looking for franchisees that would only consider a Custom Built Life by investing in a spirited brand that reflects a part of who you are and what you believe in. Join our effort to own the premium gourmet burger segment and let's have a good time doing it.

The total investment necessary to begin operation of The Counter franchise ranges from $724,133 to $1,939,750 for a traditional restaurant franchise and between $711,133 to $1,924,750 for a non-traditional restaurant. This includes $38,000 to $47,500 for a traditional and $25,000 to $32,500 for a
non-traditional restaurant that must be paid to the franchisor or its affiliate.
Veteran Incentives 20% off franchise fee