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Below is an in-depth analysis and side-by-side comparison of Tim Hortons vs Solar Roast Coffee including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $135,300 - $2,068,500 | $260,350 - $344,000 |
Franchise Fee | $35,000 | $39,000 |
Royalty Fee | 4.5% | 7% |
Advertising Fee | 4% of Gross Sales | Up to 2% |
Year Founded | 1964 | 2006 |
Year Franchised | 1965 | 2013 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | *An entrepreneurial drive and ability to build a high performing team. *Prior management experience. Experience in food service and/or restaurant operations is a plus. *A lifestyle that allows for the time commitment required to launch and build a franchise restaurant. *Net worth of $500,000 and liquidity in the amount of $300,000 (The full investment from a Tim Hortons could be over $1,600,000) *A personal passion and commitment to the development of the Tim Hortons brand. *Ability to exemplify and execute the Tim Hortons principles and standards of operation on a daily basis. *Understand the importance of being a community partner that is proud to represent Tim Hortons. | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/Yes |
Start-up Costs | No/No | -/Yes |
Equipment | No/No | -/Yes |
Inventory | No/No | -/Yes |
Receivables | No/No | -/Yes |
Payroll | No/No | -/Yes |
Training & Support |
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Training | New franchisees undergo an intensive seven week training program at the Tim Hortons University, located next to the Oakville, Ontario, head office. The facility includes classrooms and a fully operational Restaurant, providing trainees with intensive hands-on experience in the preparation of all Tim Hortons products. Strong emphasis is placed on food handling and hygiene procedures, Team Member relations, equipment maintenance and in-Restaurant security systems. * Seven (7) week training program in the Oakville, Ontario, at Tim Hortons University * A Restaurant opening crew/Manager of Operations Standards (MOS) to assist the opening of the Tim Hortons Restaurant (for a maximum period of two weeks) | 3-5 days of training at corp head quarters and up to 10 days of onsite training |
Support | * The use of all Tim Hortons Manuals * Support from head office personnel who have vast knowledge in the food service business | Our Franchise Service Managers (FSM's) and Regional Marketing Managers (RMM's) are in place to provide you with the required assistance including: -An extensive field operations support team -Franchisee assistance with site selection -Comprehensive restaurant design specifications -Approved general contractors, equipment vendors, architectural services -Management and franchisee training programs -Extensive marketing: social media, email campaigns and grand opening events -A franchisee training center in our Pueblo Colorado corporate location -A culture that promotes a fun, engaging and sustainable environment |
Marketing | Ad slicks, Regional advertising | - |
Operations |
58% of all franchisees own more than one unit Number of employees needed to run franchised unit: 25 - 30
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | Yes |
Solar Roast Coffee was established in 2007 by brothers Michael and David Hartkop, established on the idea of building a their own coffee roaster using solar power. Their quest was to produce the best tasting coffee ever created. In the years since Solar Roast Coffee has become the best coffeehouse in town!
They roast artisan batches of coffee using their patent pending technique called Solar Aroma Roasting.
Harnessing energy from the sun as well as implementing other green practices have earned them a Carbon Neutral Status.
The cafe features Fast, Fresh, Healthy menu. The best breakfast burrito you have ever had as well as gluten-free house-baked pastries, and other special dietary menu options to create offerings that anyone can choose from and enjoy.
Solar Roast Coffee is everybody's favorite cafe.
The unique blends create taste and sensory memories. Solar Roast Coffee stands above the competition with their brews having the smoothest coffee flavor possible.
At Solar Roast Coffee they "Let the coffee do the talking!"
Over the years Solar Roast Coffee has gained an extensive amount of marketing and PR because of our unique business. Over 400 million cups of coffee are sold in the US everyday and specialty coffee sales increased 20% last year.
NOW is the time to be in the Sustainable Coffee Business!