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Below is an in-depth analysis and side-by-side comparison of Johnny Rockets vs Hero Certified Burgers including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $581,000 - $877,000 | $60,000 - $80,000 |
Franchise Fee | $49,000 | $25,000 |
Royalty Fee | 5% | - |
Advertising Fee | - | - |
Year Founded | 1986 | 2003 |
Year Franchised | 1987 | 2003 |
Term Of Agreement | 10 years w/two 5-year options | - |
Term Of Agreement | 10 years w/two 5-year options | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | You and/or a business partner(s) must have at least two years restaurant owner/operator experience. You and/or a business partner(s) must have a net worth of $500 thousand per unit, and available liquid capital of $200 thousand per unit, or more, (net worth of $1.5 million per unit, and available liquid capital of $500 thousand per unit, or more, outside of the U.S.), in order to qualify for development of up to five units. Development of six units or more will be considered on a case by case basis, pending your net worth and available liquid capital. | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | - |
Support | Meetings, Grand opening, Field operations/evaluations | - |
Marketing | National media, Regional advertising | - |
Operations |
Franchisees required to buy multiple units/master licenses; 95% of all franchisees own more than one unit Number of employees needed to run franchised unit: 48 - 53
Absentee ownership of franchise is NOT allowed. (98% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | No |
International Expansion | Yes | No |
When you buy a franchise, you take a leap of faith. You know that success depends on sacrifice, dedication and hard work, but you also know that it can be an exciting journey with many rewards.
You’ve considered HERO because our brand reputation is solid, our sustainable food is excellent, and our training and support exceptional.
We have remained focused to our commitment to our customers to
make every visit to Hero Burgers a special one. Every time they think of
having a freshly prepared, made to order, a better for you burger….
their first choice will be Hero Certified Burgers.
We’ve come a long way since we launched our first restaurant in 2003, with 50 locations now in operation in Ontario, Manhattan New York, and Montreal.
But success never sleeps.
Join the HERO family and be our partner on the next leg of the journey.
Our goal is to deliver the best tasting food and the highest quality service in a clean environment for a fair price. Our commitment to quality ensures that all our burgers are from natural free-range beef and hormone-free and antibiotic-free, cooked medium-well.