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Updated RecentlyJohnny Rockets vs UFood Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Johnny Rockets vs UFood including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $581,000 - $877,000 | $415,500 - $598,500 |
| Franchise Fee | $49,000 | $35,000 |
| Royalty Fee | 5% | 5% |
| Advertising Fee | - | 2% |
| Year Founded | 1986 | 0 |
| Year Franchised | 1987 | 2014 |
| Term Of Agreement | 10 years w/two 5-year options | - |
| Term Of Agreement | 10 years w/two 5-year options | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | You and/or a business partner(s) must have at least two years restaurant owner/operator experience. You and/or a business partner(s) must have a net worth of $500 thousand per unit, and available liquid capital of $200 thousand per unit, or more, (net worth of $1.5 million per unit, and available liquid capital of $500 thousand per unit, or more, outside of the U.S.), in order to qualify for development of up to five units. Development of six units or more will be considered on a case by case basis, pending your net worth and available liquid capital. | · Minimum liquid assets: $200,000 · Minimum net worth: $350,000 |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | UFood Grill offers all of our franchisees a comprehensive 5-week training program at the UFood Grill University. This program includes a mix of classroom, test kitchen, and live, hands-on store training for 3 people in your organization, one of whom must be your store manager. Our field training team will assist in the opening of each store. |
| Support | Meetings, Grand opening, Field operations/evaluations | Ongoing support |
| Marketing | National media, Regional advertising | UFood Grill offers its franchisees a number of turnkey opening and ongoing marketing programs that will bring customers in the door. In addition, UFood Grill provides materials and promotions that are available through our graphics standards manual and marketing promotions manual available online as well as in hard copy. UFood Grill also has a state-of-the-art loyalty program for franchisees to understand customer behavior and create tailored marketing programs. UFood Grill will also help franchisees track purchasing and analyze customer shopping data. |
| Operations |
Franchisees required to buy multiple units/master licenses; 95% of all franchisees own more than one unit Number of employees needed to run franchised unit: 48 - 53
Absentee ownership of franchise is NOT allowed. (98% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Johnny Rockets
Johnny Rockets is an international restaurant chain that offers the food, fun and friendliness of classic, timeless, feel-good Americana. Every Johnny Rockets restaurant serves simple, great-tasting food from a menu of all-American favorites, including our juicy hamburgers, crispy American Fries, classic sandwiches and rich, delicious hand-dipped shakes and malts. It's the place to go for friendly service, flavorful food, uplifting music and relaxed, casual fun.
With annual sales in excess of $300 million, Johnny Rockets is a time-tested brand with an extraordinarily high awareness level, a loyal customer base and a broad demographic appeal.
The all-American theme is one that has proven to be universal and that leaps across all geographic and cultural boundaries. It easily translates into any language and relates to the best concepts of America, around the globe. Throughout the world, people appreciate the stereotypical home-cooked goodness of classic comfort foods; smiling, outgoing service and a bright, clean, cheerful atmosphere.
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About UFood
With a sleek inviting design and setting, that serves fresh and delicious food fast, UFood Grill is meeting the current and increasing demand from its customers. With all menu items that are fresh, baked and never fried, as well as under 700 calories, UFood Grill is leading the rapidly growing fast casual segment of franchising. UFood Grill offers a customizable menu with Better-For-U food that can meet all dietary needs/restrictions.
At UFood Grill, we are with you every step of the way:
· Site selection
· Submittal of LOI/Lease draft
· Store design
· Construction
· Training
· Grand Opening Support
· Ongoing operational support
· Ongoing marketing support