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Updated RecentlyGourmet Cup vs BEE & TEA Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Gourmet Cup vs BEE & TEA including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $120,000 - $200,000 | $150,000 - And Up |
| Franchise Fee | $25,000 | $40,000 |
| Royalty Fee | 8% | 6% |
| Advertising Fee | - | 2% |
| Year Founded | 1985 | - |
| Year Franchised | 1986 | - |
| Term Of Agreement | 5 years | - |
| Term Of Agreement | 5 years | - |
| Renewal Fee | $5K | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | Training will take place at our Morgan Hill, CA headquarters and flagship store for about Two weeks. You will work closely with a designated supervisor and headquarters staff. The training fee is included in the franchise fee. You will be responsible for lodging, travel and other personal costs. |
| Support | Newsletter, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | You have the option of having one of our supervisors provide you with on-site training for up to five days around the opening date of your restaurant. They can be there to make sure your restaurant is set up and prepared to operate and help you get it running. |
| Marketing | Co-op advertising, Ad slicks, National media | - |
| Operations |
2% of all franchisees own more than one unit
Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | Yes |
| International Expansion | Yes | - |
Company Overviews
About Gourmet Cup
Gourmet Cup Beverage Station is the latest retail coffee concept from Shefield Group. The Gourmet Cup Beverage Station environment provides fun, energetic friendly service in a classic coffee shop setting. Consumers can select from the following:
unique coffees with many flavours on offer;
other beverages like caramel lattes, hot chocolate, cappuccino and espresso;
nutritious snacks and fresh-baked treats.
Gourmet Cup Beverage Station locations are designed to offer both an initial WOW factor as well as a place for consumers to relax. With its unique character, ambiance and wide selection of beverages, Gourmet Cup Beverage Station locations are absolutely unique.
About BEE & TEA
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Bee & Tea is on a mission to make boba tea mainstream. With a vibrant and urban storefront, we want everyone to experience our top quality Taiwanese boba milk tea beverages by offering a wide variety of flavor, sweetness, and topping options for each guest's brew. Bee & Tea is modernizing the boba tea world to bring personalized beverage creations, mouthwatering bao and a chic service to you.
As a new business founded in 2014 by leaders in the franchise industry like Forever Yogurt and CrowdFranchise, Bee & Tea is projected to become a frontrunner in this niche market quickly with strong branding and franchising opportunities.