Baskin-Robbins vs Smoothie Factory Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Baskin-Robbins vs Smoothie Factory including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Baskin-Robbins Franchise
Smoothie Factory Franchise
Investment $123,952 - $558,830$141,500 - $424,500
Franchise Fee $12,500 - $25,000$30,000
Royalty Fee 5.9%5%
Advertising Fee 5%-
Year Founded 19451996
Year Franchised 19481997
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Baskin-Robbins Franchise
Smoothie Factory Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
    		•  * A 620 or higher credit score * Investment capital equal to 30% of the purchase price * $10-$15K of working capital

    Financing Options
     
    Baskin-Robbins Franchise
    Smoothie Factory Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support
     
    Baskin-Robbins Franchise
    Smoothie Factory Franchise
    Training On-The-Job Training: 2.5 weeks Classroom Training: 2.5 weeks -
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform-
    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app-
    Operations

    Absentee ownership of franchise is NOT allowed.

    		-

    Expansion Plans
     
    Baskin-Robbins Franchise
    Smoothie Factory Franchise
    US Expansion Yes-
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About Baskin-Robbins

    As a teenager in the 1930s, Irv Robbins managed an ice cream shop in Tacoma, Washington. Bored with serving traditional flavors like chocolate and vanilla, Robbins began experimenting, mixing fruit and candies into the ice cream. After serving in World War II, Robbins bought an ice cream parlor in Glendale, California. Three years later, he convinced his brother-in-law, Burt Baskin, to join the business. The two men flipped a coin to see whose name would go first on the sign. Baskin won, and in 1945, Baskin-Robbins was born. Today, Baskin-Robbins has locations in more than 50 countries, each serving the company's famous 31 flavors of ice cream as well as frozen yogurt, sherbet, cakes and drinks. Baskin-Robbins is a subsidiary of Allied Domecq, parent company of Dunkin' Donuts and Togo's. Franchisees may operate combination stores, co-branding Baskin-Robbins with either Dunkin' Donuts or Togo's. 

    Veteran Incentives  First-store franchise fee waived; royalty fee reduced for first 5 years
    "Top    ""    "Entrepreneur
    #100 in Canada's Top franchises.          
                                                                                                   
    "franchiserankingscom"
    #30 on Franchise Rankings.com
    #13 in Franchise 500 for 2020.
    #38 in Franchise 500 for 2021.








    About Smoothie Factory

    Smoothie Factory - A Fresh Concept in Franchising!
    Smoothie Factory is a leader in today's growing $2 billion juice and smoothie bar industry. Founded by an Olympic athlete, Smoothie Factory meets the ever increasing demand for healthier options to traditional fast food. We believe in the simple concept of providing guests with reasonably priced smoothies, non-fat frozen yogurt and other healthy snacks served quickly in attractive, clean, pleasant surroundings every day. In addition to our great food product, our stores retail value priced dietary supplements enabling the franchisee to have multiple revenue sources under one roof. Smoothie Factory has established over 70 locations nationwide, along with international licenses in China and Vietnam, with a brand that has become recognized for excellence in service, product and value.
    Smoothie Factory Franchise Opportunity.
    Smoothie Factory's most impressive benefit, perhaps, is its desire to continually enhance its franchising system, interior design and image. The result has been a solid, unbroken track record of success, and a company poised for rapid expansion - an unparalleled blend of vision, product offerings and a franchise opportunity that's just right for forward-thinking entrepreneurs. In addition, an unwavering commitment to value on nutritional products continues to be an ingredient in our recipe for success. In fact, we sell nutritional products too, for less, every day, at 30%-50% off MSRP, making our franchise community a leader in nutritional product sales.

    The total investment necessary to begin operation of a Smoothie Factory' Store ranges from $257,000 to $365,700. This includes the $42,000 that must be paid to the franchisor or an affiliate.
    The total investment necessary to begin operation of a Smoothie Factory' Non-Traditional Store ranges from $141,500 to $305,000. This includes the $27,000 that must be paid to the franchisor or an affiliate.
    The total investment necessary to begin operation of a Smoothie Factory-RED MANGO Co-Branded Traditional Store ranges from $309,000 to $424,500. This includes the $47,000 that must be paid to the franchisor or an affiliate.
    The total investment necessary to begin operation of a Smoothie Factory' Non-Traditional Store Co-Branded with a Third-Party Concept ranges from $75,500 to $189,500. This includes the $20,000 to $27,000 that must be paid to the franchisor or an affiliate.