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Below is an in-depth analysis and side-by-side comparison of Mrs. Fields vs Lox of Bagels including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $166,806 - $410,500 | $135,000 - $165,000 |
| Franchise Fee | $30,000 | $19,000 |
| Royalty Fee | 6% | - |
| Advertising Fee | - | - |
| Year Founded | 1977 | 1986 |
| Year Franchised | 1990 | 1995 |
| Term Of Agreement | 7 years | 5 years +5 |
| Term Of Agreement | 7 years | 5 years +5 |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | On-Site 4 Days |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Field Operation Evaluation Field Training Initial Store Opening Inventory Control 800 Telephone Hotline |
| Marketing | Ad slicks, National media | - |
| Operations |
International franchisees required to buy multiple units/master licenses
Absentee ownership of franchise is allowed. | Average Number of Employees: 3 Full-time, 3 Part-time Passive Ownership: Allowed |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | No |
| International Expansion | Yes | Yes |
Retail bagel bakery with gourmet coffees, espresso, juices and specialty breads.