Mrs. Fields vs Cookie Man Franchise Comparison

Mrs. Fields Cookies started in 1977 and has been in the Famous Brands portfolio since 2000. Today the company has over

300 locations in over 20 countries. Mrs. Fields has been a pioneer in cookies and based goods.

Through its franchisees' retail stores; it is one of the largest retailers of freshly baked, on-premises specialty cookies and brownies in the world and the largest retailer of soft-serve frozen yogurt with live active cultures. Its franchise systems operate through a network of more than 800 franchised and licensed locations throughout the United States and in 25 foreign countries. In addition, it operates an internet and catalog gifting business, and has entered into licensing arrangements that leverage awareness of its core brands among its retail customer base.

The total investment necessary to begin operation of a retail store ranges from $251,995 to $410,500.

This includes $35,000 that must be paid to the franchisor or their affiliate.

The total investment necessary to begin operation of a retail kiosk

ranges from $166,806 t0 $233,640.

This includes $35,000 that must be paid to the franchisor or their affiliate.

Why a Cookie Man Franchise? * The COOKIE MAN retailing concept is a 100% all-Australian business, which was first started in 1958. * Cookie Man Pty Ltd is a member of the FRANCHISING COUNCIL OF AUSTRALIA. * COOKIE MAN's unique fresh-bake concept provides aroma and animation at point-of-sale and thus consumer appeal in a world where freshness of product is ever more important. * The unique COOKIE MAN ovens are designed and manufactured in Australia, exclusively for Cookie Man Pty Ltd.

The COOKIE MAN ovens are simple to operate and full training is provided.

What can I expect from Cookie Man? * Cookie Man provides a comprehensive franchise support system. Part of this system includes on-site training as well as provision of a detailed Operations, Training and HACCP Manual. These manuals mirror the training program we have structured, and covers most aspects of day-to-day business operation including selling skills, merchandising techniques, quality standards, product knowledge etc. * Ongoing marketing and technical support are provided. * Being part of a franchise chain which is now successful in other countries. What makes Cookie Man different from other similar franchises? * No ongoing royalties. All products with the exception of cold drinks and milk are sourced from the centralised Cookie Man warehouse and products are generally exclusive to the Cookie Man outlets. * Most existing and all new Cookie Man outlets serve espresso coffee and cold drinks. Our preference is to also incorporate tables and chairs for coffee customers to relax and be in a comfortable surrounding. * National contract & preferred supplier arrangement with Coca cola and National Foods (for Pura Milk and other dairy products) * We have been around for 50+ years, so history tells a story about survival and the strength of our retail offer.