Mrs. Fields vs Factory Donuts Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Mrs. Fields vs Factory Donuts including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Mrs. Fields Franchise
Factory Donuts Franchise
Investment $166,806 - $410,500$213,300 - $341,300
Franchise Fee $30,000$20,000
Royalty Fee 6%5%
Advertising Fee -2.5%
Year Founded 19772017
Year Franchised 19902017
Term Of Agreement 7 years10 years +10
Term Of Agreement 7 years10 years +10
Renewal Fee --


Business Experience Requirements

 
Mrs. Fields Franchise
Factory Donuts Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
  • -

    Financing Options

     
    Mrs. Fields Franchise
    Factory Donuts Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support

     
    Mrs. Fields Franchise
    Factory Donuts Franchise
    Training --
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives-
    Marketing Ad slicks, National media-
    Operations International franchisees required to buy multiple units/master licenses

    Absentee ownership of franchise is allowed.

    Most Factory Donuts will employ 10-20 employees

    Expansion Plans

     
    Mrs. Fields Franchise
    Factory Donuts Franchise
    US Expansion -Yes
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About Mrs. Fields

    Mrs. Fields Cookies started in 1977 and has been in the Famous Brands portfolio since 2000. Today the company has over
    300 locations in over 20 countries. Mrs. Fields has been a pioneer in cookies and based goods.

    Through its franchisees' retail stores; it is one of the largest retailers of freshly baked, on-premises specialty cookies and brownies in the world and the largest retailer of soft-serve frozen yogurt with live active cultures. Its franchise systems operate through a network of more than 800 franchised and licensed locations throughout the United States and in 25 foreign countries. In addition, it operates an internet and catalog gifting business, and has entered into licensing arrangements that leverage awareness of its core brands among its retail customer base.

    The total investment necessary to begin operation of a retail store ranges from $251,995 to $410,500.
    This includes $35,000 that must be paid to the franchisor or their affiliate.
    The total investment necessary to begin operation of a retail kiosk
    ranges from $166,806 t0 $233,640.
    This includes $35,000 that must be paid to the franchisor or their affiliate.



    About Factory Donuts

    Factory Donuts is more than just a business of making great tasting donuts and coffee. It’s a culture. At Factory Donuts you will be part of a family; whether it’s as an employee or as a franchise partner. The founders' background and their beliefs for a well operated, highly efficient, and value oriented business strategy make Factory Donuts a stand out business model that others strive to be. 
    The business model at Factory Donuts is about simplicity and efficiency. Donuts are a billion dollar industry and growing. The idea of a fresh, made to order donut along with premium coffee drinks is a segment that Factory Donuts will fill.