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Below is an in-depth analysis and side-by-side comparison of Learning Express vs Ace Hardware including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $25,825 - $364,150 | $41,000 - $2,110,230 |
Franchise Fee | $25,000 - $35,000 | $5,000 |
Royalty Fee | 5% | 0 |
Advertising Fee | - | - |
Year Founded | 1987 | 1924 |
Year Franchised | 1987 | 1976 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | 10% of then current fran. fee | - |
Business Experience Requirements |
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Experience | Minimum Financial Requirements: * $250,000 Liquid Assets * $400,000 Net Worth | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | No/Yes |
Start-up Costs | No/Yes | No/Yes |
Equipment | No/Yes | No/Yes |
Inventory | No/Yes | No/Yes |
Receivables | No/Yes | No/Yes |
Payroll | No/Yes | No/Yes |
Training & Support |
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Training | On-The-Job Training: 30 hours Classroom Training: 30 hours Additional Training: At toy fair, annual convention | Training in all functional areas of operation, service and promotion: * Effective store management * Strategies and management of each revenue center * Purchasing and inventory strategies * Implementing helpful customer service * Financial management and "back-office" procedures * Hiring, training and managing employees * Effective store marketing techniques |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures ield Operations Site Selection Proprietary Software Franchisee Intranet Platform | Hands on, in-store training at opening - Ongoing contact from dedicated Ace support staff - In-store tools for continual improvement * In-store customer survey * Customer comment card program * Mystery shopper program A district manager will be assigned to your store to facilitate ongoing business needs and help you develop store growth plans to maximize retail sales and profits. |
Marketing | Co-op Advertising Ad Templates Social media SEO Website development Email marketing Loyalty program/app | - |
Operations |
10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 8 - 12
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | No |
International Expansion | Yes | No |
Learning Should be FUN
Learning Express Inc., is a specialty toy store franchise, with more than 100 locations across the country. As the leader of the specialty toy and children's gift category, Learning Express Inc. provides a fun and friendly shopping environment, with a knowledgeable sales staff that provides expert advice to parents looking for that perfect toy.
At Learning Express Inc., we pride ourselves on the quality and uniqueness of our toy selection. We carefully select each product to ensure shelves are stocked with unique and innovative products that encourage learning through play, including games and puzzles, developmental toys, arts and crafts kits, science and nature products, construction toys, books, dolls, plush and other unique items exclusive to Learning Express Inc. and specialty toy retailers.
What started as a little chain of stores built up by a gathering of Chicago retailers in 1924 has advanced into one of the country's driving "useful equipment" merchant possessed cooperatives. Ace has developed from a couple of Chicago-region tool shops, to incorporate more than 4,700 stores in 50 states and more than 70 nations. However one thing has stayed unaltered - Ace's dedication to conveying accommodating equipment administration to shoppers.