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Below is an in-depth analysis and side-by-side comparison of Marco's vs Mellow Mushroom Pizza including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $223,535 - $586,410 | $1,624,000 |
Franchise Fee | $25,000 | $50,000 |
Royalty Fee | 5.5% | - |
Advertising Fee | 5% | 2% |
Year Founded | 1978 | - |
Year Franchised | 1979 | - |
Term Of Agreement | 10 years | 15 years +5 |
Term Of Agreement | 10 years | 15 years +5 |
Renewal Fee | $3K or 25% of fee | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | No/- |
Start-up Costs | No/Yes | No/- |
Equipment | No/Yes | No/- |
Inventory | No/Yes | No/- |
Receivables | No/No | No/- |
Payroll | No/No | No/- |
Training & Support |
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Training | - | Your ownership group and senior management staff will train for three weeks at our Shroom University training facility in Douglasville, Georgia prior to opening. When your store opens our training staff will assist you for a week prior to opening, and for two weeks after the opening. Shroom University offers a comprehensive program designed to teach you about the Front of House, Back of House, and Administrative aspects of running a Mellow Mushroom. You and your managers will learn how to make food, place orders, hire and retain personnel & maintain your POS system and mine the data it collects. A special emphasis is given to teaching you proven methods of supervising your store to decrease food and labor costs and increase cash flow. Quality control systems are also shared with you at Shroom University, and you will be provided with several financial and cost management spreadsheets. |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Members of our operations team will visit your store(s) to ensure that our standards and practices are being upheld. These visits are also opportunities for us to continue to train your staff and help train any new employees. Our operations team will also help you implement new initiatives that are developed in conjunction with the marketing department. Our marketing team will advise you on coordinating local promotions and create collection-wide campaigns in which your store can participate. The marketing team will also provide you with designs for business cards, banners, stickers, magnets, and spec ads for use in your local market. |
Marketing | Co-op advertising, Ad slicks, Regional advertising | - |
Operations |
60% of all franchisees own more than one unit Number of employees needed to run franchised unit: 20 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | No | - |
Among the main 25 pizza establishments in the United States, just a single was established by a local Italian: Marco's Pizza®. Pasquale "Pat" Giammarco moved to America with his family at 9 and began his first pizza eatery in 1978 in Toledo, Ohio. In the event that you've ever needed to possess a business that serves sustenance you're glad to put your name behind, Marco's might be the correct business open door for you.
Marco's prides itself on credible Italian artisan pizza, made with new, genuine fixings and mixture made in the store day by day. When 91% of Americans eat pizza at any rate once every month, more individuals are progressively picking the quality pizza that is synonymous with the Marco's name.
Dissimilar to the biggest pizza chains, which have maximized a number of their regions, Marco's has a lot of chances for development. We're in 34 states and three nations, and we're forcefully wanting to cut out a greater bit of the $46 billion pizza industry.
Americans are choosier about what they serve their families, and they need their food to be high caliber, as well. Marco's hasn't needed to do a noteworthy picture makeover for its pizza in light of the fact that Marco's has dependably been centered around serving the most astounding quality pizza utilizing the best accessible fixings.
That mission, joined with our one of a kind limit with respect to colossal development, implies you can get in on a ground-floor opportunity with Marco's. Opening a Marco's Pizza® is moderately reasonable contrasted with the cost of beginning other easygoing eateries, and proprietors don't require earlier eatery encounter. We teach all our establishment proprietors on all that they have to know.
In case you're longing for owning a business, or even a few on the double, Marco's might be the ideal place for you to flourish. Unlike the largest pizza chains, which have maxed out many of their
territories, Marco’s has plenty of opportunities for growth.