Erik's DeliCafe vs Great American Cookie Company Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Erik's DeliCafe vs Great American Cookie Company including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
	Erik's DeliCafe Franchise	Great American Cookie Company Franchise
Investment	$303,500 - $521,600	$177,700 - $476,135
Franchise Fee	$35,000	$15,000 - $35,000
Royalty Fee	5%	6%
Advertising Fee	-	1.5%
Year Founded	1973	1977
Year Franchised	1986	1977
Term Of Agreement	10 years	Concurrent with lease
Term Of Agreement	10 years	Concurrent with lease
Renewal Fee	-	-
Business Experience Requirements
	Erik's DeliCafe Franchise	Great American Cookie Company Franchise
Experience	Industry experience General business experience	Industry experience General business experience Marketing skills
Financing Options
	Erik's DeliCafe Franchise	Great American Cookie Company Franchise
	In-House/3rd Party	In-House/3rd Party
Franchise Fees	No/No	No/Yes
Start-up Costs	No/No	No/Yes
Equipment	No/No	No/Yes
Inventory	No/No	No/Yes
Receivables	No/No	No/No
Payroll	No/No	No/No
Training & Support
	Erik's DeliCafe Franchise	Great American Cookie Company Franchise
Training	-	On-The-Job Training: 37 hours Classroom Training: 36.5 hours
Support	Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations	Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Site Selection
Marketing	Co-op advertising, Ad slicks	Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations	78% of all franchisees own more than one unit Number of employees needed to run franchised unit: 16 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)	Absentee ownership of franchise is allowed.
Expansion Plans
	Erik's DeliCafe Franchise	Great American Cookie Company Franchise
US Expansion	Yes	-
Canada Expansion	No	No
International Expansion	No	No

Company Overviews

About Erik's DeliCafe

After receiving his bachelor's degree in business and marketing, Erik Johnson tried his hand at accounting, security, food service and real estate before purchasing a 600-square-foot store in Scotts Valley, California, back in 1973. With help from his family, Johnson founded Erik's Deli Cafe, a quick-service and catering restaurant that served sandwiches, salads, soups and baked goods.

Johnson expanded his chain throughout Northern California before selling the first franchise in 1986.

About Great American Cookie Company

Beginning an establishment is an interest in your vocation AND your group! Don't you need to be the one to convey the treat cake to your neighborhood?

On August 24, 1998, Mrs. Fields Original Cookies Inc. procured the organization. Mrs. Fields Famous Brands incorporates The Original Cookie Company, Pretzel Time, Hot Sam, Pretzelmaker and Mrs. Fields Cookies

Franchisor is seeking new franchise units throughout the U.S., Africa, Asia, Australia/New Zealand, Canada, Central America, Middle East, Mexico, South America

Veteran Incentives  25% off first-store franchise fee