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Updated RecentlyErik's DeliCafe vs Le Macaron French Pastries Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Erik's DeliCafe vs Le Macaron French Pastries including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $303,500 - $521,600 | $131,500 - $361,500 |
| Franchise Fee | $35,000 | $45,000 |
| Royalty Fee | 5% | 6% |
| Advertising Fee | - | 0.5% |
| Year Founded | 1973 | 2009 |
| Year Franchised | 1986 | 2012 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | $7000 |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | No/Yes |
| Start-up Costs | No/No | No/Yes |
| Equipment | No/No | No/Yes |
| Inventory | No/No | No/Yes |
| Receivables | No/No | No/Yes |
| Payroll | No/No | No/No |
Training & Support |
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| Training | - | On-The-Job Training: 24 hours |
| Support | Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection |
| Marketing | Co-op advertising, Ad slicks | Ad Templates Regional Advertising Social media SEO Website development Loyalty program/app |
| Operations |
78% of all franchisees own more than one unit Number of employees needed to run franchised unit: 16 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | No |
| International Expansion | No | Yes |
Company Overviews
About Erik's DeliCafe
After receiving his bachelor's degree in business and marketing, Erik Johnson tried his hand at accounting, security, food service and real estate before purchasing a 600-square-foot store in Scotts Valley, California, back in 1973. With help from his family, Johnson founded Erik's Deli Cafe, a quick-service and catering restaurant that served sandwiches, salads, soups and baked goods.
Johnson expanded his chain throughout Northern California before selling the first franchise in 1986.
About Le Macaron French Pastries
Say "Oui" to an Exceptional Opportunity & Discover our simple, niche concept with limited direct competition. Our true French macarons are the perfect delicacy, original and elegant; French gelato, French pastries, European style beverages and more!