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Updated RecentlyRockin' Baja Lobster vs Popeyes Louisiana Kitchen Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Rockin' Baja Lobster vs Popeyes Louisiana Kitchen including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $240,400 - $1,200,000 | $383,500 - $2,620,800 |
| Franchise Fee | $30,000 | $50,000 |
| Royalty Fee | 5% | 5% |
| Advertising Fee | - | 4% |
| Year Founded | 1992 | 1972 |
| Year Franchised | 2004 | 1976 |
| Term Of Agreement | 10 years | 20 years |
| Term Of Agreement | 10 years | 20 years |
| Renewal Fee | - | $15000 |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | No/No |
| Start-up Costs | No/No | No/No |
| Equipment | No/No | No/No |
| Inventory | No/No | No/No |
| Receivables | No/No | No/No |
| Payroll | No/No | No/No |
Training & Support |
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| Training | - | Classroom and in-restaurant training |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | The Popeyes Business Support Center provides state-of-the-industry franchise support for our franchisees. Everything from site acceptance to training to marketing support is just a phone call away. To help with opening your restaurant, you'll receive support from the experts on our Market Development Team. Prior to opening your restaurant, you'll attend a training program at our state-of-the-art facility in Atlanta. We'll also send a team to help train the staff of your new restaurant. Once your restaurant is open, you'll be assigned a single point of contact from our Franchise Support Team who will help you choose and implement business-building programs. These programs are designed by the experts in their field to provide tools to help and support you as you work to become a successful Popeyes franchisee. Additionally, we continue to develop and implement many in-restaurant operations improvements to deliver our delicious New Orleans-style menu to our customers more efficiently than ever before. We continuously evaluate our systems, from drive-thru to back office to production and point-of-sale to provide our franchisees the best programs available to support their restaurant operations. |
| Marketing | Co-op advertising, National media, Regional advertising | - |
| Operations |
International franchisees required to buy multiple units/master licenses; 100%% of all franchisees own more than one unit
Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | No |
| International Expansion | Yes | No |
Company Overviews
About Rockin' Baja Lobster
NOW EXPANDING THROUGHOUT THE UNITED STATES! 44 Units in Development Act Now to Reserve Prime Territories Signature "Big Baja Bucket" and famous "Golden Sombrero Bucket" Rockin' Baja has been serving its customers their famous buckets brimming with shrimp and lobster wrapped in warm tortillas since 1983. Their Puerto Nuevo style of cooking where everything is flash fried and dusted with Mexican spices has quickly became a favorite among local residents and tourists alike. Rockin' Baja Support At A Glance: * Real Estate & Site Selection Support * Construction & Design * On-Site Restaurant Opening Support * Local Store Marketing & Promotions * Training & Operations Program * Franchisee Intranet
About Popeyes Louisiana Kitchen
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