Baja Fresh Mexican Grill vs California Tortilla Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Baja Fresh Mexican Grill vs California Tortilla including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Baja Fresh Mexican Grill Franchise
California Tortilla Franchise
Investment $224,450 - $993,040$378,400 - $697,000
Franchise Fee $25,000 - $30,000$40,000
Royalty Fee 5%5%
Advertising Fee 3%.5% local +2% Nat'l
Year Founded -1995
Year Franchised -1995
Term Of Agreement 10 Years10 years
Term Of Agreement 10 Years10 years
Renewal Fee --


Business Experience Requirements

 
Baja Fresh Mexican Grill Franchise
California Tortilla Franchise
Experience

*$200,000 liquid cash per restaurant, $500,000 net worth per restaurant *Restaurant experience or an operating partner with at least 10% ownership, who has restaurant experience

* A minimum of $1,000,000 net worth and $250,000 of liquid assets to invest in your California Tortilla franchise; * Experience in either the food/restaurant industry; and/or prior franchise experience; and/or prior business or management experience (whew!); * A passionate commitment to customer service; * A sound operating plan to manage your business; * A cultural fit with California Tortilla and a passion for Mexican food; * The willingness to learn and apply the California Tortilla Operating System.

Financing Options

 
Baja Fresh Mexican Grill Franchise
California Tortilla Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support

 
Baja Fresh Mexican Grill Franchise
California Tortilla Franchise
Training - On-The-Job Training: 200 hours Classroom Training: 10 hours
Support -Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing - Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations - Absentee Ownership Allowed Number of Employees Required to Run: 15

Expansion Plans

 
Baja Fresh Mexican Grill Franchise
California Tortilla Franchise
US Expansion -Yes
Canada Expansion No-
International Expansion No-

Company Overviews

About Baja Fresh Mexican Grill

Baja Fresh has been serving delightfully crisp, excellent, Mexican nourishment that is set up in a speedy easygoing air since 1990. Baja Fresh offerings were intended to fulfill the palates of separating coffee shops who were burnt out on conventional fast food and who's tasted had developed. Baja Fresh is reliably new and tasty Mexican sustenance, for lunch and supper, eat in or take-out, served in a shining spotless and peppy environment. Baja Fresh is a quality other option to fast food and easygoing eating decisions. More than 40 things are made-to-request and highlight charbroiled boneless and skinless, marinated chicken bosom tenders, incline steak trimmed in-house, best quality deliver and new salsas. Strength things incorporate determinations of burritos, for example, the prominent Baja Burrito, Grilled Vegetarian Burrito, Bare Burrito, and the super estimated "Burrito Dos Manos". Baja Fresh eateries additionally include a "whatever you-can-eat" self-benefit salsa bar. Our salsa bars are supplied with an assortment of new salsa from mellow to hot, including Baja Fresh's mark fire-cooked Salsa Baja. Baja Fresh uses No Microwaves, No Can Openers, No Freezers, No Lard, and No M.S.G. in the planning of its crisp offerings. Baja Fresh has won various honors for the nature of its sustenance and eateries. Just as of late the consequences of Restaurants and Institutions Consumers' Choice in Chains study were reported naming Baja Fresh Mexican Grill as the Platinum grant winning Mexican chain in America. The Chains study appraised eight client benefit fulfillment characteristics: nourishment, quality, menu assortment, esteem, benefit, environment, cleanliness, notoriety, and comfort. Baja Fresh has a conventional model which can extend from 1,200 to 2,000 square feet and we want to have porch seating. We likewise offer an express model that can fit into a space as little as 671 square feet. You would regularly discover this sort of area in a nourishment court, airplane terminal, amusement stop, clubhouse, or at a school or college.

The total investment necessary to begin operations of a traditional Baja Fresh restaurant ranges from approximately $324,310 to $974,290. This includes $34,000 to $42,500 that must be paid to the franchisor or an affiliate.
The total investment necessary to begin operations of a single Baja Fresh Non-Traditional Restaurant at a captive market location ranges from approximately $210,200 to $620,200. This includes $21,000 to $23,500 for each Baja Fresh Non-Traditional Restaurant that must be paid to the franchisor or an affiliate.

About California Tortilla

California Tortilla is Mexican Re-Imagined. From the ingredients to the preparation to customer service, we’ve transformed a "quick bite” into a mouth-watering, crave-inducing, "I can’t wait to come back” experience.

California Tortilla is a unique fast casual Mexican restaurant franchise that serves "California style” Mexican food. We focus on one aspect that many other Fast Casuals continue to ignore; quality. We source the best ingredients from local farm to table purveyors. We use only premium proteins and our salsa, guacamole, queso and sauces are made fresh daily and are never frozen. In fact, there’s no freezer on site at all. Our menu is Chef-Inspired, and while we cater to individual customer needs, we offer bold and exciting flavor profiles in our signature products. Perhaps most importantly, guests aren’t a number at Cal Tort. They are individuals… people that we really like and want to see again and again.