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Below is an in-depth analysis and side-by-side comparison of Extreme Pita vs California Tortilla including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $148,260 - $418,100 | $378,400 - $697,000 |
Franchise Fee | $30,000 - $300,000 | $40,000 |
Royalty Fee | 6% | 5% |
Advertising Fee | 3% | .5% local +2% Nat'l |
Year Founded | - | 1995 |
Year Franchised | - | 1995 |
Term Of Agreement | - | 10 years |
Term Of Agreement | - | 10 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | * A minimum of $1,000,000 net worth and $250,000 of liquid assets to invest in your California Tortilla franchise; * Experience in either the food/restaurant industry; and/or prior franchise experience; and/or prior business or management experience (whew!); * A passionate commitment to customer service; * A sound operating plan to manage your business; * A cultural fit with California Tortilla and a passion for Mexican food; * The willingness to learn and apply the California Tortilla Operating System. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | We provide an extensive training program for all franchisees to ensure that when your store opens you are comfortable and experienced in all aspects of running a successful business. Our "Pita Pro In the Making" program provides you with 10 days at our headquarters in Toronto, Ontario, Canada, followed by another 2 weeks of in-store hands-on training. During the training we teach you what it takes to operate an efficient and successful Extreme Pita. The Training program involves both classroom and in-store training from experienced corporate trainers that have previously operated successful Extreme Pita franchises. During this period we will train you in everything from rolling the pita, scheduling and ordering, customer service, management control systems to the training of your new staff. | On-The-Job Training: 200 hours Classroom Training: 10 hours |
Support | Promoting and developing our brand is crucial. You'll get extensive marketing training, a user-friendly marketing manual and promotions & merchandising support. We also assist in developing and executing an opening advertising strategy and seasonal campaigns. We'll even send field reps out (it's an ongoing thing!) to offer suggestions, answer questions, consult, and provide continuous support. | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | - | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations | - | Absentee Ownership Allowed Number of Employees Required to Run: 15 |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | - |
International Expansion | No | - |
So you need to be a Purveyor of the Pita? All things considered, you've gone to the ideal place. You can sit back and relax knowing this is a business with fortitude.
It's about the bread! We move it, we eat it, we gain it. What's more, we're fruitful at it. We have more than 200 areas all through Canada and the U.S. with nonstop solid development.
Why Extreme Pita?
A ton of eateries out there offer things that are singed inside an inch of their lives. Outrageous Pita has the correct idea at the ideal time, since an ever increasing number of customers are searching for a new, quick, sound option, something we have been doing since we opened our entryways.
Mark Promise:
Outrageous Pita offers an awesome scope of solid incredible tasting nourishment for occupied, dynamic people and families who need to live minus all potential limitations (extraordinary) from an organization that doesn't accept sound needs to taste awful or be exhausting.
We're committed to our item, to our franchisees and to our clients - making Extreme Pita an amazingly solid organization to work with.
California Tortilla is Mexican Re-Imagined. From the ingredients to the preparation to customer service, we’ve transformed a "quick bite” into a mouth-watering, crave-inducing, "I can’t wait to come back” experience.
California Tortilla is a unique fast casual Mexican restaurant franchise that serves "California style” Mexican food. We focus on one aspect that many other Fast Casuals continue to ignore; quality. We source the best ingredients from local farm to table purveyors. We use only premium proteins and our salsa, guacamole, queso and sauces are made fresh daily and are never frozen. In fact, there’s no freezer on site at all. Our menu is Chef-Inspired, and while we cater to individual customer needs, we offer bold and exciting flavor profiles in our signature products. Perhaps most importantly, guests aren’t a number at Cal Tort. They are individuals… people that we really like and want to see again and again.