Scooter's Coffeehouse vs The Coffee Guy Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Scooter's Coffeehouse vs The Coffee Guy including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
Investment |
$389,942 - $860,654 | $35,000 - And Up |
Franchise Fee |
$40,000 | N/A |
Royalty Fee |
6% | - |
Advertising Fee |
2% | - |
Year Founded |
1998 | 2005 |
Year Franchised |
2002 | 2005 |
Term Of Agreement |
10 years | - |
Term Of Agreement |
10 years | - |
Renewal Fee |
$5000 | - |
Business Experience Requirements |
Experience |
- | If you like the idea of being part of a team that's fast-growing, energetic, friendly and fun, then you're in the right place! |
Financing Options |
|
In-House/3rd Party | In-House/3rd Party |
Franchise Fees |
No/Yes | -/- |
Start-up Costs |
No/Yes | -/- |
Equipment |
No/Yes | -/- |
Inventory |
No/Yes | -/- |
Receivables |
No/Yes | -/- |
Payroll |
No/Yes | -/- |
Training & Support |
Training |
On-The-Job Training: 160 hours
Classroom Training: 46 hours
Additional Training: At existing coffeehouse
| - |
Support |
Purchasing Co-ops
Newsletter
Meetings/Conventions
Grand Opening
Online Support
Security/Safety Procedures
Field Operations
Site Selection
Franchisee Intranet Platform | - |
Marketing |
Co-op Advertising
Ad Templates
National Media
Social media
SEO
Website development
Email marketing
Loyalty program/app | - |
Operations |
Absentee Ownership Allowed
Number of Employees Required to Run: 3 - 12 | - |
Expansion Plans |
US Expansion |
Yes | - |
Canada Expansion |
No | - |
International Expansion |
No | - |
Company Overviews
About Scooter's Coffeehouse
In a vibrant market, differentiation is the key to success. At Scooter's we have developed a singular "premium" identity that sets our coffeehouses apart from the competitors and allows us to occupy a unique position in the industry. Scooter's dedication to the premium experience has created a difference that customers appreciate. Our coffee tastes different because it is different.
The premium experience begins with our coffee, but it doesn't end there. Our corporate philosophy dictates that everything the customers taste, see, hear and feel should reinforce the premium philosophy.
* Our coffee is served exclusively in Insulair's new triple-wall insulated cup, a unique solution recognized as one of the top innovations of 2005 by Inc. Magazine. Triple-wall cups are a quality alternative to polystyrene foam and non-insulated cups with paper sleeves.
* Our specialty drinks are created with Monin syrups, widely recognized as the world's premier flavoring. Unlike many popular flavorings, Monin syrups are made from natural fruits, nuts and spices, and contain no fat or cholesterol.
* Our mocha drinks are blended with Monin premium chocolate syrups, a rich and superior alternative to powdered flavorings.
* Our store locations are aesthetically designed to emphasize the premium experience. Equipment, art, furniture and accessories are carefully designed to reinforce the message that our customers receive the best.
This unique identity has turned Scooter's into the largest locally-owned coffee franchise in the Midwest.
From the very beginning, Scooter's has provided a true premium experience. Now, we are taking that experience to the rest of the nation, providing opportunities to share in the same success that has become a hallmark of the Scooter's brand.
Franchisor is seeking new franchise units in the following regions/states:Alabama, Arkansas, Arizona, Colorado, Florida, Georgia, Iowa, Illinois,
Indiana, Kansas, Kentucky, Louisiana, Michigan, Minnesota, Missouri,
Mississippi, Montana, Nebraska, North Carolina, North Dakota, New
Mexico, Nevada, Ohio, Oklahoma, South Carolina, South Dakota, Tennessee,
Texas, Utah, Wisconsin, Wyoming
The total investment necessary to begin operation of a Scooter's
Drive-Thru Kiosk (Kiosk) franchise is from $389,942 to $685,874. This
includes $110,000 to $135,000 that must be paid to the franchisor or an
affiliate.
The total investment necessary to begin operation of a
Scooter's Drive-Thru Coffeehouse (Coffeehouse) franchise is from
$552,676 to $860,654. This includes $110,000 to $135,000 that must be
paid to the franchisor or an affiliate.
Veteran Incentives $20,000 credit toward first-year product
#225 in Franchise 500 for 2020.
#103 in Franchise 500 for 2021.
About The Coffee Guy
The Coffee Guy first popped the boot to deliver piping hot, delicious espresso direct to customers in June 2005. Since then, we've been keeping the coffee coming for workers and commuters all over NZ. And if you're at a music festival or local rugby club day, chances are we'll be there.
To keep up with demand for our coffee, over 40 The Coffee Guy franchises were snapped up in just three years - by people looking for a lifestyle change and a business opportunity that stacks up. Franchises are available in NZ and Australia, with flexible investment options available.
Franchisee benefits:
* At least $700 net profit per week, after three months - guaranteed
* Simple, straightforward systems, with no experience necessary
* You choose your hours and your income
* Serious brand recognition and excellent marketing initiatives
* Help growing your business with marketing tools tailored to you
* Full training, easy application process and speedy start-up
* Low investment opportunity
With a drive-thru set up on Shore
Road in Remuera, Auckland and numerous businesses keen on having coffee
delivered, the van was run ragged satisfying the coffee cravings of just
one small Auckland suburb. The popularity of The Coffee Guy amongst
workers and commuters is matched only by the enthusiasm of keen Kiwis
wanting to ditch their nine-to-five in search of something that offers a
real work-life balance.
We established the first franchise in
January 2006, and very quickly new vans began popping up around the
country. The Coffee Guy network has since grown to become the largest
mobile coffee franchise in New Zealand with over 29 franchisees in
operation.
Following the success of our mobile coffee van franchise system, we
introduced fixed sites in 2012 with a drive-thru. While the format is
slightly different, it still offers the same great menu that’s so
popular amongst our loyal customers. It enjoys the same low overheads
that make our franchise systems simple, low-risk, and easy-to-run.