Max & Erma's vs Uccello's Ristorante, Pizzeria & Sports Lounge Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Max & Erma's vs Uccello's Ristorante, Pizzeria & Sports Lounge including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Max & Erma's Franchise
Uccello's Ristorante, Pizzeria & Sports Lounge Franchise
Investment $622,500 - $3,100,000$1,332,100 - $1,958,333
Franchise Fee $40,000$50,000
Royalty Fee 4%5%
Advertising Fee -5%
Year Founded 19721996
Year Franchised 19982009
Term Of Agreement -10 years
Term Of Agreement -10 years
Renewal Fee --


Business Experience Requirements

 
Max & Erma's Franchise
Uccello's Ristorante, Pizzeria & Sports Lounge Franchise
Experience -* Industry experience * (or must have partner with industry experience.)

Financing Options

 
Max & Erma's Franchise
Uccello's Ristorante, Pizzeria & Sports Lounge Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/No-/-
Start-up Costs No/No-/-
Equipment No/No-/-
Inventory No/No-/-
Receivables No/No-/-
Payroll No/No-/-

Training & Support

 
Max & Erma's Franchise
Uccello's Ristorante, Pizzeria & Sports Lounge Franchise
Training --
Support -Field operations/evaluations
Marketing -Co-op advertising, Regional advertising
Operations -Number of employees needed to run franchised unit: 75

Expansion Plans

 
Max & Erma's Franchise
Uccello's Ristorante, Pizzeria & Sports Lounge Franchise
US Expansion -Yes
Canada Expansion No-
International Expansion No-

Company Overviews

About Max & Erma's

In 1972, Max & Erma created a fun, unique, gourmet hamburger restaurant you could take friends & family to, decorating it with quirky artifacts & local paraphernalia. Since that day, we've been committed to providing our guests with delicious all-American food & friendly service in a relaxed atmosphere the whole neighborhood can enjoy. We've grown over the years, but always remain true to what made us successful - delivering a great guest experience. After all, Max & Erma wouldn't have it any other way.

We believe that a great experience starts with our food. That's why we use the freshest, highest quality ingredients in everything we serve. Freshness and quality are truly the foundations upon which Max & Erma's was built. We make every effort to do things the right way, not the easy way. We believe this dedication and passion is the reason we're better and the reason our guests return more often. Our market research tells us that our guests know what they are going to order before they get to our restaurant because they crave certain items, our signature dishes. Many guest favorites include our delicious Chocolate Chip Cookies, Tomato Mozzarella Chicken Sandwich, Cajun Shrimp & Pasta, Laredo Steak, Santa Fe Salad, Buffalo Chicken Sandwich, Hand-Battered Onion rings and our famous Gourmet Hamburgers.

About Uccello's Ristorante, Pizzeria & Sports Lounge

Faro opened his first pizza shop in 1978. From this time to 1987, Faro opened seven more pizza shops in the area. In 1990, Faro sold the franchise with the idea that he and his family would be moving back and living in Sicily from now on. As it happens many times, circumstances changed and the family moved back to Grand Rapids.

Faro was, once again, in the restaurant business when he opened Uccello’s Ristorante Pizzeria & Sports Lounge on East Beltline in 1996. Uccello's Ristorante has officially opened up 6 locations in the last 23 years, the most recent being Downtown Grand Rapids across from Rosa Parks Circle. 

Faro didn't want to stop there. In 2016, Uccello's Hospitality Group expanded when opening their first fast-casual concept, Herb & Fire Pizzeria, in Grandville. Since then, UHG has opened a second location by Celebration! Cinema North on East Beltline.  


​Uccello’s Hospitality Group has grown into 8 successful locations, inspired by Faro’s personal philosophy: "Always strive to give your guest more than they would normally expect. Provide people the opportunity to enjoy great food and the hospitality to match. You must always strive to be better in everything, and never compromise on top quality in any area”.