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Below is an in-depth analysis and side-by-side comparison of Good Earth Coffeehouse and Bakery vs Beans & Brews including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $385,000 - $595,000 | $250,000 - And Up |
Franchise Fee | $35,000 | N/A |
Royalty Fee | 7% | - |
Advertising Fee | 2% | - |
Year Founded | 1991 | 1993 |
Year Franchised | 2005 | 1993 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | Our Training Program equips you with the skills and knowledge you need to operate your Good Earth Coffeehouse. Training is held at Good Earth’s corporate offices and a training store, both in Calgary, Alberta. The cost of our Training Program is included in the franchise fee, although you will have personal expenses including transportation, meals, and accommodations while training. All Good Earth Franchise Partners are required to attend and successfully complete the training program. | - |
Support | - | - |
Marketing | * Ongoing use of Good Earth Cafes Ltd. Trademarks and Operating System * National Marketing Program * Local Marketing Guidance * Corporate Communication Programs | - |
Operations | - | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | - | - |
International Expansion | - | - |
The first Good Earth Coffeehouse opened in Calgary on a hot summer day in 1991. Our Founders, Nan Eskenazi and Michael Going, began with a desire to serve exceptional coffee and wholesome food, with a down-to-earth attitude. Nan hailed from the Pacific Northwest - a coffee mecca of sorts - thus she was in charge of creating the coffee part of Good Earth. Michael grew up on ranches in Southern Alberta and so he had a taste for real, good food and had the recipes too! Between the two of them they got Good Earth off to a good start. Since then many other folks have become a part of Good Earth. And they all brought great ideas, experiences, and recipes with them.
Now there are over forty cafes. They are warm and inviting places where people like to meet… for coffee, breakfast, lunch, a treat, a business meeting, dinner, a book club, a date, a break, a support group, a political uprising, or any other reason people like to get together! Many of our cafes feature communal seating, some furniture made from reclaimed wood (that means it was part of an old building and now has a new life in Good Earth), local art and sometimes live music.
Join our team and prosper with purpose.WANT TO OPEN YOUR OWN BEANS & BREWS COFFEEHOUSE? Franchise opportunities are now available that can enable you to do just that. Be a part of our rapid and exciting expansion in an existing area or be the first one to bring Beans & Brews to a new market.
Whichever you choose, you will become a part of a team that has successfully proven itself since 1993. JOLT THE COMPETITION with High Altitude Roasting, a Distinctive Brand, Overall Guest Experience and Cutting Edge Business Systems.
CUTTING EDGE BUSINESS SYSTEMS Stay in touch with your business from the back office, to your home office, or half way around the world. With our cutting edge business systems you will have thorough monitoring and control capabilities literally at your fingertips at anytime from anywhere. These systems will make life as a business owner easier and your operation more successful.
A DISTINCTIVE BRAND We may be one among hundreds in our Industry, but our branding sets us apart. Our brand is simple, yet bold and unique, and then of course there’s the quality. Everybody has the best quality, right? Who would say anything different? But while our competitors speak about Quality; we believe Quality speaks for itself!
HIGH ALTITUDE ROASTING Our coffee is roasted at 4,000 feet above sea level. The result is a smooth intensity that is unmatched from coffees roasted at lower altitudes. We have gained a significant advantage over our competitors through the process of High Altitude Roasting. There are few roasters of coffee that employ such a process and fewer still who understand the advantage of doing so.
GUEST SERVICE We can teach you what we have learned since 1993 about how to create a House environment that welcomes your guests, and keeps them coming back over and over again.
CAPITAL REQUIREMENT The minimum amount of investment capital needed to meet our financial requirements is $250,000. The actual amount that is necessary to open a Beans & Brews may be less than this amount or more, and will vary on several factors. We understand that you may not yet have raised the necessary capital to start your business. However, you (or you and your partner/s) must currently have a total net worth that is in excess of $250,00 in order to qualify for a Beans & Brews Franchise. (Net Worth = Assets - Debts/Liabilities)