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Below is an in-depth analysis and side-by-side comparison of Krispy Kreme vs Gigi's Cupcakes including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $200,500 - $4,115,000 | $226,700 - $425,500 |
Franchise Fee | $12,500 - $25,000 | $35,000 |
Royalty Fee | 4.5% | 5% |
Advertising Fee | 1.5% | 2.5% |
Year Founded | 1937 | 2007 |
Year Franchised | 0 | 2008 |
Term Of Agreement | - | 10 years |
Term Of Agreement | - | 10 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | *Passionate about the Krispy Kreme brand and products *Proven track record of running a successful multi-unit restaurant business *Highly committed to providing great customer service *Financial resources to fund a multi-unit store development plan including a minimum $1 million in liquid assets and a minimum net worth of $2 million. | You will need prior experience in running a business, preferably retail. Passion - We want you to be excited and enthusiastic about owning a cupcake shop. Involvement - You are expected be involved in your business on a daily basis, because we find greater success with owners that are actively involved in the operation of their shop. This business requires real commitment, attention to detail, and hard work. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/Yes |
Start-up Costs | -/- | -/Yes |
Equipment | -/- | -/Yes |
Inventory | -/- | -/Yes |
Receivables | -/- | -/Yes |
Payroll | -/- | -/Yes |
Training & Support |
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Training | *Initial Production Training (three to four weeks) *Processing Standards (one to two weeks) *Shift Management Training (four to five weeks) *Equipment Maintenance (1 week) | On-The-Job Training: 91 hours Classroom Training: 52 hours |
Support | *New product innovation and unique occasion product offerings *Access to Krispy Kreme University �" a six month, all-inclusive training for Operations Directors, General Managers and Assistant General Managers *Grand opening support *Ongoing restaurant franchise operations support for the term of the franchise agreement *In-store training for hourly staff *Real estate and site selection support *Conceptual drawings *Project management and construction support *Access to area development agreements *Ability to impact communities with a unique and robust fundraising program | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | - | Ad Templates National Media Social media SEO Email marketing Loyalty program/app |
Operations | - | - |
Expansion Plans |
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US Expansion | - | No |
Canada Expansion | - | - |
International Expansion | - | - |
If you are looking for a great opportunity, and you have the business acumen and financial wherewithal, Gigi's Cupcakes may be the concept and opportunity you have been looking for. We have a business model that yields high volume sales with lower occupancy and build-out costs than what you might expect. We also have lower labor and food costs than typical food service franchises. All this adds up to an opportunity that can change your life. Gigi's is committed to making sure we choose the right people to join us in building Gigi's Cupcakes locations nationally. We have learned what it takes to be a successful Gigi's Cupcakes owner and have summarized those qualifications for your consideration: Capital Requirements - You will need liquid assets of approximately $100,000 and total net worth of $250,000. This can be done individually or with family members or investors that sign on with you. We will provide you with total support along the way including: Site selection Lease review and negotiation Design/Layout and Construction Equipment Sourcing Training Marketing Grand Opening support Ongoing marketing and operational support If you would like to arrange a meeting: For further information go to http://www.gigiscupcakesusa.com/becomeanowner or you could try http://www.thefranchisemall.com/request/