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Updated RecentlyUnited Real Estate vs HomeSmart Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of United Real Estate vs HomeSmart including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $54,500 - $285,500 | $65,500 - $205,000 |
| Franchise Fee | $35,000 | $20,000 |
| Royalty Fee | Varies | varies |
| Advertising Fee | - | varies |
| Year Founded | 1925 | 2000 |
| Year Franchised | 1997 | 2005 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | We're looking for outgoing, results-oriented franchise candidates with strong track record of business success; people that can build relationships, lead teams, and have the motivation to excel! *Liquid Capital Required: $49,000 *Net Worth Required: $125,000 |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | Yes/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | Classroom Training: 40 hours | Classroom Training: 40 hours Additional Training: Virtual training |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing |
| Operations | - | Absentee Ownership Allowed Number of Employees Required to Run: 2 - 5 |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | - | - |
| International Expansion | Yes | Yes |
Company Overviews
About United Real Estate
As you consider the benefits of joining a real estate franchise, there's something you should know. When you present United Real Estate's marketing program to property owners in your area, you are offering them something that none of your competitors can provide. Armed with these tools, you have the power to dominate your market.
In every decade since 1970, the real estate brokerage industry is disrupted by a new business model which dramatically reallocates how market share is divided among the competitors. In each case, the new disruptive model has succeeded in overtaking the leading national real estate companies in a number of total agents and the number of transactions closed. Each disruptive model has succeeded by offering a similar value package of services to the agent but with an incremental positive change to the net earned commissions to the agents.
United Real Estate is committed to delivering the most powerful national solution where owners, brokers, and agents win consistently on every deal, eliminating the challenges of outdated brokerage models and creating an environment of success for all parties.
Veteran Incentives 10% off franchise fee
About HomeSmart
HomeSmart International offers franchise opportunities using a proven “Low-fee, high-value” brokerage model. High value is achieved through SMART execution and service. This results in innovative processes and technology that will continue to revolutionize the residential real estate industry, while keeping your brokerage on the forefront.
Our proven model focuses on four key pillars of success: Career Services, Agent Services, Broker Services and Transaction/Closing Services- and the creation of operational efficiencies within each pillar through our proprietary technology.
Join One of the Fastest Growing Real Estate Companies!
This franchise model has created one of the fastest growing real estate companies in the nation in a very short time, with agent counts up 51% over the last two years to over 7,700 agents worldwide in 14 states and 2 countries. We have immediate plans to continue our exponential growth across the United States this year.
Make the SMART move with HomeSmart
Learn more to see if the HomeSmart real estate franchise model might be
the right fit for you.
See how HomeSmart is leading the real estate revolution.